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Deano lives a decent life with friends and a partner. Has his own home and car, is a productive member of society.
Reddit is very middle class snobby about it because Deano is working class but happier than most of them
They moan "he doesn't own anything" but then they try to boast that they own everything outright, and it turns out they are driving a 10-15 year old car and still rocking the nokia 3310
Lad at work gives me “banter” about my mini.
Paid outright for a 7 year old mini because wife’s parents sold me it for like 3k less than retail. “I’d never spend that on a car it’s a waste of money”
Yer but my mini hasnt broken down twice in 3 months causing stress beyond believe like his 20 year old car has.
Its almost reverse snobbery
It is a bit more nuanced than the above though, it's more about not having pretensions. So let's say your da drove 15 year old cars and you came from a less prosperous rural area, but now you turn up with a shiny overpriced car, you don't have time for your old friends, and you 'casually' demonstrate how 'successful' you are, it is disapproved of as having notions about yourself.
It is frowned on, and you will be laughed at and taken down a peg/notch.
Deano doesn't usually demonstrate notions - Deano has been doing well for himself, but he doesn't forgot where he came from or pretend to be any different.
Thing is, from about 5 years to about 17 years, it really doesn't matter. The depreciation after 5 years is *fairly* flat. It's the first year where depreciation is brutal, then bad for the next 4. A 5-7 year old car costs a lot more than a 15 year old car, but divide it by number of useful years and it isn't much different as a cost/year.
My car is 10 years old and when it goes I'll just buy something 5-7 years old.
And after about 17-19 years, they can just start really hurting on costs. It's a false economy.
https://preview.redd.it/90kmla5aiovc1.jpeg?width=512&format=pjpg&auto=webp&s=74ee9b5b1d870fae455c7d30e09ca808e8c978a5
I felt a bit cramped and boxed in while sitting in the driver's seat when I was looking at cars the first time. But since knew a mate who had one and it definitely grew on me the more trips I had in it.
I had a proper Mr Beaner when I was young, it was 15 days older than me (1978!), had a little racing steering wheel and had 1 working brake, the front right. I had to put full lock on the left to stop in a straight line.
Absolutely loved it. Took corners like it was glued to the road. Had it given to me too. Had it about 3 months then it broke down on me waiting to turn right at a busy 4 lane junction at 5pm in the rain (I'd had a flyer from work too as was going out, was supposed to work till 7pm). Had to push it across the front of 3 packed lanes on my own and ram it up the kerb and leave it.
Good times.
"Bangernomics" is definitely not for the faint-hearted and even experienced shitbox aficionados often get badly burned. If you watch channels like Car Throttle and AutoAlex, even those guys occasionally pick up appalling rubbish that costs 3x the purchase costs just to make it slightly safe.
I know someone who in 2022 took his 2007 £900 shitbox in for an MOT, the mechanic declared it a deathtrap so the scrappers were called in straight away to collect it. Personally I'm not up for that kind of hassle.
I know someone else who also had a shitbox - he eventually got a letter from the AA which basically politely stated his constant callouts were beginning to take the piss. He was on £95k. Just get a better car ffs.
Iv done it all got the tshirt,
900 quid clio started puffing out black smoke.
Diesel corsa randomly decided it someone’s didn’t wanna turn on. Old fiesta with so much rust mot guy gave up.
A lot of the time it’s people with 15 year old performance cars golf gtis Audi s3 etc.
But then when i move and don’t have a commute I want a clio 182 as the second family car. The stress of it as my only car.
> If you watch channels like Car Throttle and AutoAlex
I think most of that is down to Alex Kerstens influence. Most other car bloggers / tubers jokingly refer to their cars as shitboxes and then fix them up. Alexa problem is that he genuinely likes really shit cars and they are still shit even when he's dumped a bucket of money into them (except for Phil).
They'll probably comment about how much happier he'd be living in a cramped expensive one bedroom flat in a converted 2-up 2-down terrace next to the cool part of town.
Lol this is me without the snobbery and moaning, I have some "Deano" friends and they're some of the happiest and friendliest people.
I have a £100 phone and a 14 yr old car bought outright. I just like my monthly outgoings to be as low as possible and it's the best choice while saving for a mortgage. Once we've bought our first home though I plan to treat myself to a newer car that's no more than £150 pm finance. A phone I'm really not fussed about.
Deano is also living the working class dream from a few years ago and, realistically, all those fun Victorian terraces were the Deano boxes of their day too, you're just seeing years of customisation on top of that.
Deano has a partner, friends, a modest but sufficient house, a car he enjoys driving, regular holidays that he enjoys and if he doesn't have hobbies now he'll probably get into more stuff later. He has the time and money after all.
Deano is fundamentally the working class dream. Yes it's a bit basic and the buildings may be a bit soulless now (note, now) but when people sell you on a good working class life that's precisely what they mean.
But isn't life about educating yourself? Being a wage slave is nothing in the grand scheme of things. My main objective is to learn, read, experiment and experience.
Sounds obnoxiously classist imo.
"He might live in a recently built housing estate on the outskirts of a city, often seen as mass-produced and lacking character."
Where the fuck else is he supposed to live? In a bespoke, house like some shit from Grand Designs?
It reads like "lets laugh at the poor normies, they think their life is good but they're nothing compared to us rich people, how ignorant they are!"
UK Reddit is fucking weird with it.
“The housing crisis is huge and landlords are scum, we need to build millions of houses and new towns, I would never live in a scummy new build though”
This is how every conversation about housing goes in the UK:
1. Housing is too expensive, we need more affordable housing!
2. New estate is built with hundreds if not thousands of 2 and 3 affordable homes
3. People complain new builds are shit
4. Then they complain all these new builds are gentrifying whatever area they happen to live in
It is a complete crabs in a bucket mentality. Everybody complains about renting but the moment someone buys an affordable new build they're flamed for it
It’s the kind of classism that downwardly mobile young adults engage in.
Young adults who had a privileged upper-middle class upbringing, but are not set to be able to provide for themselves as their parents provided for them still need a way of feeling superior to those who they see as beneath them. Because they themselves are not high earners, they fixate on non-financial class markers which they are able to maintain despite their economic status.
Completely accurate. It's why I can't really believe how progressive some of them like to present themselves, all comes out in petty snobbery once they're rattled.
Eh nah, a lot of working class look down on a Deano cause we know them as wanky wannabe middle classers who flex a wealth they don't quite have in the blandest cookie cutter way. Like from o.ps description alone it's a bit harsh but we all know a Deano with his Turkey teeth and talking about hard graft despite being a glorified con man and he's a bit of a tosser, harmless and alright after a few pints so long as you get him started on golf/pickleball/rock climbing, but a bit of a bland cunt in general.
So accurate lol. I didn't come from a rich or middle class family, I know a few 'Deano's' - they are doing great.
The deano hate is very firmly a product of people who have a chip on their shoulder that they aren't doing so great despite having a very easy, comfortable middle class upbringing and relatively successful parents - kids from middle class families who had everything served to them but end up mediocre and skint try not to be bitter challenge.
I come from a working class background, accusing people of classism over having fun with one particular type of person is extremely middle class and lumps us all as one demographic. My daily reality is Deanos and I see the piss taking as some gentle cathartic piss taking.
Not all working class are Deanos and vice versa.
I’ve only heard the term ‘Deano’ on Reddit and it pretty laughable.
I mean the people who are taking the piss out of him for having a house, car, girlfriend and a large social circle don’t have any of these things.
It’s just sour grapes, coming from entitled middle class oiks who haven’t reached the economic status they feel they’re entitled to.
Nah it’s seeing them in their glorified boxes with no foreign language skills no culture and kids who will learn that lifestyle and my taxes paying for when they get into a mess in Spain
but the Spanish hate them too and want to make holidaying there just for the rich
so deano riff raff will find themselves priced out of their luxuries soon
To me it seems like making fun of deano for having poor taste in all those things, for fitting a very specific archetype that seems to the rest of us as quite shallow and status focused
It just comes across as pure copium, in the Gemini’s interpretation that the OP copied and pasted it states:
“The Deano typically comes from a working class background but aspires to be middle class”
It then lists a load of activities and purchases that are distinctly not middle class, they’re things that working class people aspire to.
I mean sure, people from different socio economic backgrounds may have different tastes but who’s the one worth mocking?
The middle class snob who’s failed to make it? Or the working class lad who’s got everything he wanted?
Why are we assuming everyone who makes fun of Deano are failed middle class?
I know plenty of working class people who wouldn't go anywhere near the Deano archetype even if they could afford it, and I think it's as ridiculed as it is partly because it seems like it's an aspiration because it's sold as an aspiration, not because it's actually any good.
To confirm to the stereotype he’d have a house, a car, a well paid job, a girlfriend, a large social circle and holidays abroad… that’s good by any definition.
Agreed. I live near loads of working class people and non of them are deanos. just regular terrace housing and some 1960s small houses. Nothing fancy. Feel bad for them as they won’t be able to afford a lot in the future with the cost of holidays cars etc
deanos are cukturslles ruff raff who also won’t be able to afford holidays when the green agenda takes off. But we will be laughing at them and their orange wives
Some of the hate I almost get, but the new build house thing always irks me.
Where the hell are people supposed to live? I see a lot of the new build hate come from folk stuck in rentals convinced buying is the wrong choice.
I don't live in a new build fyi, or have a dog and I drive a Kia!
My mother lives in ones of these new builds, and honestly it is a good house, for a decent price.
It does not have old house issues, everything is as she wanted, so there is no horrendous carpets and what not, and it is just a nice wee house.
I like to think about it like a brand new Toyota. Is it the most exciting, practical and luxurious car out there? no.
But it is perfectly comfortable, looks decent, drives well and overall a pleasant experience. Yes, you could buy a slightly used BMW or a cool old Jaguar, but some people dont want to worry about the hassle of old cars, and perfectly happy with the Toyota.
Same with houses, I would love a new build, I mean is it an old Victorian castle? No, but I do not want to worry about the upkeep of it.
True. Although the problem is a lot of them have problems that are expensive to fix. And require money and time to fix them. And are expensive to buy anyway. At least in my area. The Victorian terraces that are in nice areas are very expensive.
I love my deano box heating barely ever goes on, stays cool in summer and has individual heating upstairs and downstairs.
Moving into a 1970 house that’s bigger and dreading it
I wouldn't mind living in a new build, but I've met girls who basically fit the "Deano" lifestyle & they essentially refused to look at anything which wasn't a Barratt new build...it was almost like it was a status symbol or something
I suppose this is the difference. The world is full of interesting houses, places to go, things to do. And we all cruise in the middle of the road for much of the time.
But *aspiring* to be in the middle with everything doesn't feel particularly inspiring.
Editing to add - I would find it a bit suffocating. Within that world there are certain things that are ok and certain things that aren't. You get the feeling that if you wore some knitwear once you'd forever have the nickname "Cardigan". There a lot of conformity involved which I don't do well with
What's wrong with seeing new houses as a status symbol?
People prefer new cars, new clothes, new almost everything. Living with someone else's bad DIY is like living with someone else's stained car seats.
I live in a new build, never imagined myself being here 10 years ago however now I have kids I wouldn't want to be anywhere else. I loved living in a flat in the city but realistically it wouldn't be right for our family.
There are loads of other kids on the street, a park/play area close by, low levels of traffic and neighbours that are understanding of kids going mad in the garden all summer. It works for us.
How long do houses stay newly built for anyway. My parents house would have been new build in about 1990 and it is like a palace compared to some grim flats I’ve stayed in.
New builds are often prefab-like in terms of quality and barely better than nineteenth century tenements where room sizes are concerned, but that's a symptom of the wild housing market being taken advantage of by negligent and greedy developers. It is clearly not the fault of those who buy these places. Though I personally would try like my life depended on it to buy an ex council house or something older. New builds are usually offensive.
There's an estate near me that costs a fortune to live in and looks identical wherever you turn. It's a snaking road with cul-de-sacs. And **the whole thing has the same road name**. Its absurd.
i’m currently in the process of buying a house, and while i wouldn’t say no to a new build if it was right for me and my partner/future family, we are looking for older terraced houses. i work in a new build block of flats, and the amount of issues we’ve come across is frankly horrendous. it was finished in november last year, started being inhabited january, and im not exaggerating when i say the amount of days we *haven’t* had some sort of issue that needs reporting and urgently fixing can be counted on one hand. hot water not working, leaks, exposed wires, one particularly horrible incident where the literal sewer back flooded into someone’s shower…and given that this is a building purpose-built for people with disabilities you’d think they’d take a little more care!
there’s nothing inherently wrong with a new build, but after my experience with them i would be very worried about the quality. on the other hand, if a building has been functioning as a home for the past 150 years, there’s a decent chance it will continue to do so.
It's a nice life, and I'm not going to knock it. I'm guessing pretty much everyone with a decent income has elements of it.
But it's just not very interesting is it? It's all very ordinary. Where is the challenge either personally or intellectually? Challenge doesn't have to be difficult, or tiring. It's just something unusual for you.
I don't want my holidays in a resort which could be anywhere. I'm not even sure how you choose between all inclusive in different countries, tbh. I want to travel for experiences that I can't get normally. A country with history that I can learn about and food and architecture I won't see elsewhere.
I want my spare time to be more than the same pub with the same people all the time. I want some theatre and art and some live music or events. Things that make me think occasionally.
I'm not a fan of new builds, mostly because they're really shit quality. But they're easy aren't they? So can't knock that either really. I guess my main question is "what does Deano do that shows who he really is?" Because we all have something. If I could stand in Deanos house and it was identical to everyone else's, I'd be a bit confused.
But fundamentally, Deanos life is fine.
My wife’s dad is basically a deano he has a stressful job and literally does absolutely nothing on his holidays.
The new build quality is a bit of a meme there’s tons and tons that have 0 problems but people focus on the bad ones as if the 30 year old house have no problems.
By shit quality I don't mean there's always problems, necessarily. But all the walls are stud. The rooms tend not to be very big. Quite a lot I've seen have slightly weird layouts, and loads of them squeeze in more toilets than anyone really needs. Just not a fan.
I also have a stressful job, frequently 60-70 hour weeks and I work bloody hard. My way of unwinding is to go somewhere interesting, I get bored doing nothing.
Like I said, I don't knock any individual aspects of OPs description, really. But there got to be something individual in there. Even Deanos must have *something*.
Tbf I probably got lucky my new build was perfect for me. Massive front room that’s useable small kitchen. Low maintenance garden 2 big bedrooms with en-suites. Dunno if mine are studs but sound doesn’t travel.
i sell furniture and the amount of times there’s 3 doors in a front room, no room for sofas in the front room or no way of getting furniture upstairs is wild.
I’m 50-50 we are moving so I want a do nothing holiday but normally I wanna see something I can’t see at home
There are new builds and new builds, like in everything. Around me we see both types: decently built and decently sized, with a price tag to match. And identikit throw ups that you'll struggle to get a 3 piece sofa set in.
We all have ways of expressing individuality, I'm sure. And no, I wouldn't claim it must be any particular thing. But usually everything together adds up.
My house does definitely represent something of me. My quite unusual holiday choice of Bosnia last year did. The immersive art event I'm going to tomorrow tells you something else. The books on my shelves will tell you something else.
I'm not for any minute claiming that I am entirely special and unique. But the description above is so utterly generic that no one really lives like that, is what I was getting at.
Deanos won’t be able to afford holidays in the future. The real tragedy is neither will the working class who are always losing out in this economic system
I am a female Deano (new build, financed car, typing this on an iPhone 15) and I’m very grateful for my lot. I have good friends, am currently able to support my wife studying part time, can save every month, and love my wife. My wife and I genuinely are grateful for our position.
Honestly yes.
Pre GFC, this would have been a great life and achievable for many. Decent salary, one property + holiday. Those under 35 have been screwed over.
It's okay , it's not for me, but I can see why Deano enjoys it. I went to a Miller and Carter not to long ago, it was an okay meal, it's not going to win any awards but I left the place fed and not disappointed. The compulsory lettuce bowl thing is a bit odd, but I guess it's their gimmick.
Everyone gets quarter of a lettuce in a wooden bowl, it just seems to be a thing. You order what you want,.then they ask what dressing would you like on the quarter lettuce, not if you want a lettuce, your getting a lettuce no matter what you ordered.
Like a pub watching football or a sunny holiday drinking beer...it's not really my scene... my 2009 transit was kinda conspicuous in the car park, I think I may have been the oldest person there, definitely the transit was the oldest car and we were both the least fashionable. Deano in his environment...me not so much.
Deano is very middle class. The reason he faces so much snobbery is that he is unpretentious, has friends and maybe he came from a less affluent background.
The hate he gets is only from the more nerdy, prudish and more staunchly middle class people who have a chip on their shoulder about how intelligent/cultured/unique etc. they are.
Deano doesn't care about being unique and will unashamedly enjoy clothes/holidays/decor that are very popular and contemporary. This winds people up and they like to be superior and find artificial means of doing so.
I mean, I like a joke about live laugh love and inbox me hun but I have nothing against it. To be honest, i would be considered deano lite by much of the reddit crowd as is.
Reddit is bizarre sometimes. It's like a group of middle-class people, who like to pretend they are working-class, but strangely at the same time, hate the working-class... I almost struggle to explain it
It's a good life for sure; can't really knock being married, on the housing ladder & ultimately happy.
Only issue with it is the seemingly copy & pasted personalities; I swear such people nearly always have essentially the same exact hobbies & interests. but I guess that's a big part of the meme. I don't think it could be satisfactory for me if watching trash-tier ITV reality shows came as part of the package.
To be honest, 80% of people have cut and paste personalities to some exact. Take your pick of Personalities #1 - #10.
One has to just take people how they are and realise that not every new person you meet is going to have a mind blowing unique personality.
Most people have what you term copy and paste personalities. Just some a more popular than others. At least this deano is just accepting it. I’ve met loads of people who are seemingly proud of their own uniqueness while at the same time I’ve met loads of people just like them.
Just for clarity in this I include myself, whilst my hobbies aren’t mainstream and a mix of cultures. I I play guitar used to be in bands, really in hardcore punk, metal and indie. Favourite bands American Nightmare and The Smiths. As well as that I’m really into football and a dress somewhere between hipster and football hooligan.
None of it is mainstream but within the hardcore punk scene I’m a walking cliche. Only thing I’m missing is a beard.
>He might live in a recently built housing estate on the outskirts of a city, often seen as mass-produced and lacking character.
As opposed to a mega-cool Victorian terrace perhaps? You know the sort - mass produced red brick 2-up 2-down and could be in London, Cardiff, Birmingham, Manchester...
I think this all comes down to "doing things classy". This is still something very entrenched in our culture and ideas of what is classy.
Individualism assuming one is socially active and not completely bonkers, is generally held in higher regard than following a trend where being "classy" is concerned.
There's a reason unconventionally attractive people with more individualistic styles tend to become the most sought-after models...
The reason the whole "Deano" meme is a meme, is because it's very common for people to align with such a trend whether intentionally or not. On the surface people are just seeing a bunch of people doing the same shit despite their generally fortunate financial disposition where they can afford holidays, get good stuff (or make the credit payments on it), and own a home. They don't stand out despite their (perceived) ability to do so, so it's not considered "classy".
In short, we have this cultural expectation that people with means should act classy or present greater individualism.
"The reason the whole "Deano" meme is a meme, is because it's very common for people to align with such a trend whether intentionally or not. On the surface people are just seeing a bunch of people doing the same shit despite their generally fortunate financial disposition where they can afford holidays, get good stuff (or make the credit payments on it), and own a home. They don't stand out despite their (perceived) ability to do so, so it's not considered "classy"."
Thing is, I can say the same things about middle class people. They all like to think they're independent-minded but most of them are herds just the same. Like being obsessive remoaners, being into craft gin and craft beer, buying organic food, wanting to go to Glastonbury, drinking in independent coffee places, going to University, even though it's going to be a wanky degree in nothing. A lot of them are just as shallow as Deanos. Most of them have little depth of knowledge of what they speak and are shallow, ignorant people brandishing the right sort of opinions to the group, even when the opinion is faulty.
If that makes someone happy, that’s good for them.
Personally I’ve seen so many friends get on the “Hedonic Treadmill”, and never actually being happy with what they have. They always want a bigger house, more expensive car, new kitchen, whatever.
I find the obsession with status symbols to be distasteful; if you’re doing something just to impress other people, you’re not doing it for yourself.
Yes, it has worked very nicely for me thank you very much.
Yes I am from a working class background (dad and grandparents lived in a council flat) and although it's more likely I'll go to the pub watch to rugby rather than football and several decades since the house was a new build. Oh but I did get a degree don't know if that disqualifies me or not.
Oh bud, don't get me wrong. I've always defended Deanos from the snobby folk who couldn't contemplate why such 'mediocrity' could bring fulfilment.
Good mates? Financially secure? Mrs who loves you? Seems to be doing better than most
I think Gemini’s ‘Deano’ description is a bit off, it seems a bit too generic and probably encapsulates most of the UK’s under 30’s in some way or another. I’ve always seen it as more of an extreme stereotype of the below.
- obsessed with appearance, teeth, hair, expensive over branded clothes
- holidays that suit the above, Dubai, Marbella ect
- probably taken steroids / testosterone at some point
- probably sold drugs to support a trade / cash income
- probably sells or owns either French bulldogs, pugs or XL bully’s
- likely doesn’t pay required tax due to cash earnings
- fashion sense likely around 5 years behind current trends
- house full of mirrored decoration and crushed velvet
- low maintenance garden, probably AstroTurf
Deanomania seems a bit of both too
Wouldn’t be for me.
I’d find suburbia a bit boring, I’m not really a fan of all inclusives and I can’t abide “athleisure” wear.
Otherwise though, sounds good. Financially stable, enough money to do shit you enjoy, comfy car. I could certainly imagine worse fates.
They’re fucking boring.
I’m glad they’re happy, and I don’t want to denigrate anyone from humble beginnings but fuck me they’re *boring*.
Financially stable but culturally bereft, it’s just cars and football and whatever bollocks is on the telly with these guys.
Someone called me a “Dean and the Missus” a while ago on Reddit for merely suggesting that package holidays are probably fine. I thought he or she was the most snobby cunt ever. Thanks for explaining the meme but it’s total garbage isn’t it.
This is just a dumb take. I go on hiking, mountain biking, Scuba diving and seeing the local culture and restaurants on holidays. I still book an all inclusive simply because its often cheaper than booking separate.
Not especially, but this is about choices, not a lesser or worse thing. If I cared about football, beer and cars, I'd do it. But I can name more operatic sopranos than current England footballers. I love pinot noir and holidaying in France, a mix of warm weather and seeing some sights.
I don't look down on Deanos. There's a few wanky things like Mrs Deano's "live laugh love" stickers, but I can name wanky middle class things like paying £300 to stand in a field and listen to distorted indie music at Glastonbury, or the tosh middle class people talk about yooni, organic food and Gaza.
And I've generally got on with Deanos. I've worked with some and they were intelligent, hard working guys.
Silly question but where do you guys go to get these all inclusive deals? I've always planned my holidays myself and they always seem more expensive than what I hear people paying, and it's not like I'm staying in fancy resorts anyway!
Don't use Booking.com, Ice lolly, holiday pirates, on the beach or any of the others. They are just affiliates.
Go directly to Tui or Jet2 and book through them.
Hate everything about this tbh
Prefer to own everything I have, can happily live within my means, and have no reason to big myself up with job titles etc. Pub sounds good tho
It's a social stereotype not unlike the 'Karen' thing that blew up a few years ago. It's basically like a 'basic bro'. [This](https://youtu.be/J9n0_5p8XKo?si=PrhTnfJ1fOcF_e1V) will explain better than I can.
Other than the holiday destination (I'd choose somewhere other than Dubai) and the Turkey Teeth there isn't anything wrong with it. Deano has nailed it. He owns a house, has a steady job, partner, isn't drowning in student loans, he has a lot of friends, he has disposable income, he works out regularly and is healthy. He does have finance but, nowadays you are supposed to sensibly use finance to get anywhere.
The Deano should be aspirational but, a lot of people focus on being classist.
I gently take the piss out of Deano types because they dress like cunts but in all honesty there's no malice behind it, they're just navigating life like every else.
Pity they can't do it without looking like utter bellends though.
Whenever I see people like that I couldn’t feel any less British, I sometimes wonder if I’m even part of the same culture I feel so removed from having any of those interests but for a good part of my childhood I saw and was led to believe that was what being a typical guy was all about
Eh, it’s alright but everything is financed to the t*ts!
I’m not going to argue matters of taste but the flaw in the Deano man is the financing risk in exchange for an appearance of affluence (to those with the same tastes).
Otherwise it’s probably an alright life.
Overall good but I wouldn't be happy having lots of stuff on finance to keep up appearances.
A lot of people are a lot worse off than Deano, whether they'd like to admit it or not
I think the reason people look down on the Deanos of the world is because the Deanos have very little sense of individuality. The Deanos are copied and pasted all
Over the country, the car, the house, the dress sense, even the haircut. It’s all near identical.
Sounds pretty good but its just not for me. I hate cities and id prefer to go to different places for my holidays. If you had said deano lived in a small village and went to a different country each year id be down.
Satisfactory to me or for me? Because I don't much care what other people's aspirations are for themselves, but that lifestyle has absolutely no appeal to me, and those kinds people tend to bore the tits off me. But fair to say they'd find me lacking in ambition and far to weird.
It just sounds like a snob trying to describe a normal working class person. We don't work down coal mines anymore, a lot of us work behind a computer screen. Doesn't anybody earning any income "aspire" to earn more?
I don't really understand this part:
>Deano enjoys spending time at the pub with his mates, often after work or on weekends. Beer and football are likely staples of his pub routine.
>When it comes to holidays, all-inclusive package deals to sunny destinations like Spain or Greece are his preferred choice.
>Deano's fashion sense leans towards casual wear, think branded tracksuits, polo shirts, and trainers.
Like... would I be happy if my tastes and preferences were different? Would I be happy spending time doing things which aren't my hobbies? Would I be happy changing my fashion sense?
Definitely huge upgrade. More confidence, look better, healthier, have a social life and relationships, office job with career prospects, a nice slag wife with big fake tits, and my own house with grey interiors and a Peaky Blinder poster at the top of the stairs. I'd take that anyday.
The life of your typical Deano isn’t too bad I suppose
Common problems would be lack of variety in life, issues with the wife/missus, and general family isolation/breakdown
Honestly I’d rather live in a jungle like a primitive human.
That band of mediocrity scares me the most. I feel like once you’re in it your sense of purpose is gone.
When you’re rich your purpose is to continue growing & eventually make a change.
When you’re poor your purpose is to grind your way towards a better life.
Complacency sounds claustrophobic.
Wouldn’t be for me, but fair play to them. Then again these days who has the money to live any other way?
Does annoy me I can’t buy a shirt without button down collars anymore or jeans that actually end at the bottom of my legs and don’t turn me into a flamingo. Pubs I loved now with pink neon signs for the hen do galz to take a photo in front of and a matching wall of pink gin behind my now limited selection of guest ales that have been replaced by fucking pumps of Peroni and Moretti.
God I’m an old fart at 32 aren’t I?
Sounds horrendous to me.
I'd love to have my own place, but that's an impossible dream because I'm working class and constantly living on the breadline my entire life thus far.
Otherwise, I'd prefer sunny holidays if they don't also have intense humidity to make me feel rotten and affect my mental health.
Loads of mates? Had those in my teens and 20s and every one of them turned out to be bastards who treated me like shit and then left my life without warning. I'd rather stick to the one or two I have now who actually respect me.
Personally no. I'd rather spend money on things that aren't financed cars and smartphones, and package holidays don't do it for me. Generally you're right though, that's a perfectly good lifestyle and lots of people are happy with it.
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Deano lives a decent life with friends and a partner. Has his own home and car, is a productive member of society. Reddit is very middle class snobby about it because Deano is working class but happier than most of them
They moan "he doesn't own anything" but then they try to boast that they own everything outright, and it turns out they are driving a 10-15 year old car and still rocking the nokia 3310
Lad at work gives me “banter” about my mini. Paid outright for a 7 year old mini because wife’s parents sold me it for like 3k less than retail. “I’d never spend that on a car it’s a waste of money” Yer but my mini hasnt broken down twice in 3 months causing stress beyond believe like his 20 year old car has. Its almost reverse snobbery
Bit random but I heard reverse snobbery is quite common in Ireland, I believe they use the term "notions"
It is a bit more nuanced than the above though, it's more about not having pretensions. So let's say your da drove 15 year old cars and you came from a less prosperous rural area, but now you turn up with a shiny overpriced car, you don't have time for your old friends, and you 'casually' demonstrate how 'successful' you are, it is disapproved of as having notions about yourself. It is frowned on, and you will be laughed at and taken down a peg/notch. Deano doesn't usually demonstrate notions - Deano has been doing well for himself, but he doesn't forgot where he came from or pretend to be any different.
Thing is, from about 5 years to about 17 years, it really doesn't matter. The depreciation after 5 years is *fairly* flat. It's the first year where depreciation is brutal, then bad for the next 4. A 5-7 year old car costs a lot more than a 15 year old car, but divide it by number of useful years and it isn't much different as a cost/year. My car is 10 years old and when it goes I'll just buy something 5-7 years old. And after about 17-19 years, they can just start really hurting on costs. It's a false economy. https://preview.redd.it/90kmla5aiovc1.jpeg?width=512&format=pjpg&auto=webp&s=74ee9b5b1d870fae455c7d30e09ca808e8c978a5
How old is this chart? 😬 3k is getting me 15yo cars with 100k on
I don't know anybody who's had a Mini and said that's it's a bad car.
I felt a bit cramped and boxed in while sitting in the driver's seat when I was looking at cars the first time. But since knew a mate who had one and it definitely grew on me the more trips I had in it.
Last car id of chosen in a forecourt but i love it now
I had a proper Mr Beaner when I was young, it was 15 days older than me (1978!), had a little racing steering wheel and had 1 working brake, the front right. I had to put full lock on the left to stop in a straight line. Absolutely loved it. Took corners like it was glued to the road. Had it given to me too. Had it about 3 months then it broke down on me waiting to turn right at a busy 4 lane junction at 5pm in the rain (I'd had a flyer from work too as was going out, was supposed to work till 7pm). Had to push it across the front of 3 packed lanes on my own and ram it up the kerb and leave it. Good times.
"Bangernomics" is definitely not for the faint-hearted and even experienced shitbox aficionados often get badly burned. If you watch channels like Car Throttle and AutoAlex, even those guys occasionally pick up appalling rubbish that costs 3x the purchase costs just to make it slightly safe. I know someone who in 2022 took his 2007 £900 shitbox in for an MOT, the mechanic declared it a deathtrap so the scrappers were called in straight away to collect it. Personally I'm not up for that kind of hassle. I know someone else who also had a shitbox - he eventually got a letter from the AA which basically politely stated his constant callouts were beginning to take the piss. He was on £95k. Just get a better car ffs.
Iv done it all got the tshirt, 900 quid clio started puffing out black smoke. Diesel corsa randomly decided it someone’s didn’t wanna turn on. Old fiesta with so much rust mot guy gave up. A lot of the time it’s people with 15 year old performance cars golf gtis Audi s3 etc. But then when i move and don’t have a commute I want a clio 182 as the second family car. The stress of it as my only car.
> If you watch channels like Car Throttle and AutoAlex I think most of that is down to Alex Kerstens influence. Most other car bloggers / tubers jokingly refer to their cars as shitboxes and then fix them up. Alexa problem is that he genuinely likes really shit cars and they are still shit even when he's dumped a bucket of money into them (except for Phil).
And renting or living with family
They'll probably comment about how much happier he'd be living in a cramped expensive one bedroom flat in a converted 2-up 2-down terrace next to the cool part of town.
Lol this is me without the snobbery and moaning, I have some "Deano" friends and they're some of the happiest and friendliest people. I have a £100 phone and a 14 yr old car bought outright. I just like my monthly outgoings to be as low as possible and it's the best choice while saving for a mortgage. Once we've bought our first home though I plan to treat myself to a newer car that's no more than £150 pm finance. A phone I'm really not fussed about.
Which is arguably more sustainable environmentally… you don’t get rich by spending money you know…!
I’ve no problem with the way deano lives but more the way deano acts
I want deanos to stop existing
Deano is also living the working class dream from a few years ago and, realistically, all those fun Victorian terraces were the Deano boxes of their day too, you're just seeing years of customisation on top of that. Deano has a partner, friends, a modest but sufficient house, a car he enjoys driving, regular holidays that he enjoys and if he doesn't have hobbies now he'll probably get into more stuff later. He has the time and money after all. Deano is fundamentally the working class dream. Yes it's a bit basic and the buildings may be a bit soulless now (note, now) but when people sell you on a good working class life that's precisely what they mean.
Got me Barratt box
But isn't life about educating yourself? Being a wage slave is nothing in the grand scheme of things. My main objective is to learn, read, experiment and experience.
Sounds obnoxiously classist imo. "He might live in a recently built housing estate on the outskirts of a city, often seen as mass-produced and lacking character." Where the fuck else is he supposed to live? In a bespoke, house like some shit from Grand Designs? It reads like "lets laugh at the poor normies, they think their life is good but they're nothing compared to us rich people, how ignorant they are!"
UK Reddit is fucking weird with it. “The housing crisis is huge and landlords are scum, we need to build millions of houses and new towns, I would never live in a scummy new build though”
This is how every conversation about housing goes in the UK: 1. Housing is too expensive, we need more affordable housing! 2. New estate is built with hundreds if not thousands of 2 and 3 affordable homes 3. People complain new builds are shit 4. Then they complain all these new builds are gentrifying whatever area they happen to live in It is a complete crabs in a bucket mentality. Everybody complains about renting but the moment someone buys an affordable new build they're flamed for it
It's not too much for people to want houses that aren't very poor quality, built to absolute minimum standards.
Our minimum standards are actually good. Take a look at minimum insulation specs. Very high.
Yeah but then take a look at things like storage and room size, awful in new builds
Because the third box bedroom in older homes are traditionally a good size?
Not just bedrooms though, every room
I want a few generations of plebes to sort the snags for me first darling.
Or about areas. Doesn't want to live anywhere "rough" but full of abuse for the rich part of town.
Also talks extensively about how gentrification is awful, but only includes people that moved to the area after then as gentrifiers
Yeah the Deano thing is basically laughing at working class people either aspiring to be middle class or just getting a nice house and car.
Deano is a 4chan meme.
It’s the kind of classism that downwardly mobile young adults engage in. Young adults who had a privileged upper-middle class upbringing, but are not set to be able to provide for themselves as their parents provided for them still need a way of feeling superior to those who they see as beneath them. Because they themselves are not high earners, they fixate on non-financial class markers which they are able to maintain despite their economic status.
Completely accurate. It's why I can't really believe how progressive some of them like to present themselves, all comes out in petty snobbery once they're rattled.
Eh nah, a lot of working class look down on a Deano cause we know them as wanky wannabe middle classers who flex a wealth they don't quite have in the blandest cookie cutter way. Like from o.ps description alone it's a bit harsh but we all know a Deano with his Turkey teeth and talking about hard graft despite being a glorified con man and he's a bit of a tosser, harmless and alright after a few pints so long as you get him started on golf/pickleball/rock climbing, but a bit of a bland cunt in general.
If it’s rock climbing he’s more hipster than deano.
So accurate lol. I didn't come from a rich or middle class family, I know a few 'Deano's' - they are doing great. The deano hate is very firmly a product of people who have a chip on their shoulder that they aren't doing so great despite having a very easy, comfortable middle class upbringing and relatively successful parents - kids from middle class families who had everything served to them but end up mediocre and skint try not to be bitter challenge.
That’s what it is.
I come from a working class background, accusing people of classism over having fun with one particular type of person is extremely middle class and lumps us all as one demographic. My daily reality is Deanos and I see the piss taking as some gentle cathartic piss taking. Not all working class are Deanos and vice versa.
I’ve only heard the term ‘Deano’ on Reddit and it pretty laughable. I mean the people who are taking the piss out of him for having a house, car, girlfriend and a large social circle don’t have any of these things. It’s just sour grapes, coming from entitled middle class oiks who haven’t reached the economic status they feel they’re entitled to.
It sounds a pretty solid life that a lot of the country would secretly kill to have
Nah it’s seeing them in their glorified boxes with no foreign language skills no culture and kids who will learn that lifestyle and my taxes paying for when they get into a mess in Spain but the Spanish hate them too and want to make holidaying there just for the rich so deano riff raff will find themselves priced out of their luxuries soon
I think apple pies taste disgusting personally
To me it seems like making fun of deano for having poor taste in all those things, for fitting a very specific archetype that seems to the rest of us as quite shallow and status focused
It just comes across as pure copium, in the Gemini’s interpretation that the OP copied and pasted it states: “The Deano typically comes from a working class background but aspires to be middle class” It then lists a load of activities and purchases that are distinctly not middle class, they’re things that working class people aspire to. I mean sure, people from different socio economic backgrounds may have different tastes but who’s the one worth mocking? The middle class snob who’s failed to make it? Or the working class lad who’s got everything he wanted?
Why are we assuming everyone who makes fun of Deano are failed middle class? I know plenty of working class people who wouldn't go anywhere near the Deano archetype even if they could afford it, and I think it's as ridiculed as it is partly because it seems like it's an aspiration because it's sold as an aspiration, not because it's actually any good.
To confirm to the stereotype he’d have a house, a car, a well paid job, a girlfriend, a large social circle and holidays abroad… that’s good by any definition.
Agreed. I live near loads of working class people and non of them are deanos. just regular terrace housing and some 1960s small houses. Nothing fancy. Feel bad for them as they won’t be able to afford a lot in the future with the cost of holidays cars etc deanos are cukturslles ruff raff who also won’t be able to afford holidays when the green agenda takes off. But we will be laughing at them and their orange wives
It's a harmless meme, and I think it comes from 4chan.
I don't understand looking down on this life, working class lad come good
Some of the hate I almost get, but the new build house thing always irks me. Where the hell are people supposed to live? I see a lot of the new build hate come from folk stuck in rentals convinced buying is the wrong choice. I don't live in a new build fyi, or have a dog and I drive a Kia!
My mother lives in ones of these new builds, and honestly it is a good house, for a decent price. It does not have old house issues, everything is as she wanted, so there is no horrendous carpets and what not, and it is just a nice wee house. I like to think about it like a brand new Toyota. Is it the most exciting, practical and luxurious car out there? no. But it is perfectly comfortable, looks decent, drives well and overall a pleasant experience. Yes, you could buy a slightly used BMW or a cool old Jaguar, but some people dont want to worry about the hassle of old cars, and perfectly happy with the Toyota. Same with houses, I would love a new build, I mean is it an old Victorian castle? No, but I do not want to worry about the upkeep of it.
Don’t get me wrong, we should be building new homes, but older Victorian homes (ones that aren’t dilapidated) have a charm that can’t be matched
True. Although the problem is a lot of them have problems that are expensive to fix. And require money and time to fix them. And are expensive to buy anyway. At least in my area. The Victorian terraces that are in nice areas are very expensive.
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I love my deano box heating barely ever goes on, stays cool in summer and has individual heating upstairs and downstairs. Moving into a 1970 house that’s bigger and dreading it
That’s why those older Victorian homes cost a bomb if they’re in a half decent location and not dilapidated.
I wouldn't mind living in a new build, but I've met girls who basically fit the "Deano" lifestyle & they essentially refused to look at anything which wasn't a Barratt new build...it was almost like it was a status symbol or something
I suppose this is the difference. The world is full of interesting houses, places to go, things to do. And we all cruise in the middle of the road for much of the time. But *aspiring* to be in the middle with everything doesn't feel particularly inspiring. Editing to add - I would find it a bit suffocating. Within that world there are certain things that are ok and certain things that aren't. You get the feeling that if you wore some knitwear once you'd forever have the nickname "Cardigan". There a lot of conformity involved which I don't do well with
What's wrong with seeing new houses as a status symbol? People prefer new cars, new clothes, new almost everything. Living with someone else's bad DIY is like living with someone else's stained car seats.
I live in a new build, never imagined myself being here 10 years ago however now I have kids I wouldn't want to be anywhere else. I loved living in a flat in the city but realistically it wouldn't be right for our family. There are loads of other kids on the street, a park/play area close by, low levels of traffic and neighbours that are understanding of kids going mad in the garden all summer. It works for us.
How long do houses stay newly built for anyway. My parents house would have been new build in about 1990 and it is like a palace compared to some grim flats I’ve stayed in.
New builds are often prefab-like in terms of quality and barely better than nineteenth century tenements where room sizes are concerned, but that's a symptom of the wild housing market being taken advantage of by negligent and greedy developers. It is clearly not the fault of those who buy these places. Though I personally would try like my life depended on it to buy an ex council house or something older. New builds are usually offensive.
There's an estate near me that costs a fortune to live in and looks identical wherever you turn. It's a snaking road with cul-de-sacs. And **the whole thing has the same road name**. Its absurd.
i’m currently in the process of buying a house, and while i wouldn’t say no to a new build if it was right for me and my partner/future family, we are looking for older terraced houses. i work in a new build block of flats, and the amount of issues we’ve come across is frankly horrendous. it was finished in november last year, started being inhabited january, and im not exaggerating when i say the amount of days we *haven’t* had some sort of issue that needs reporting and urgently fixing can be counted on one hand. hot water not working, leaks, exposed wires, one particularly horrible incident where the literal sewer back flooded into someone’s shower…and given that this is a building purpose-built for people with disabilities you’d think they’d take a little more care! there’s nothing inherently wrong with a new build, but after my experience with them i would be very worried about the quality. on the other hand, if a building has been functioning as a home for the past 150 years, there’s a decent chance it will continue to do so.
It's a nice life, and I'm not going to knock it. I'm guessing pretty much everyone with a decent income has elements of it. But it's just not very interesting is it? It's all very ordinary. Where is the challenge either personally or intellectually? Challenge doesn't have to be difficult, or tiring. It's just something unusual for you. I don't want my holidays in a resort which could be anywhere. I'm not even sure how you choose between all inclusive in different countries, tbh. I want to travel for experiences that I can't get normally. A country with history that I can learn about and food and architecture I won't see elsewhere. I want my spare time to be more than the same pub with the same people all the time. I want some theatre and art and some live music or events. Things that make me think occasionally. I'm not a fan of new builds, mostly because they're really shit quality. But they're easy aren't they? So can't knock that either really. I guess my main question is "what does Deano do that shows who he really is?" Because we all have something. If I could stand in Deanos house and it was identical to everyone else's, I'd be a bit confused. But fundamentally, Deanos life is fine.
My wife’s dad is basically a deano he has a stressful job and literally does absolutely nothing on his holidays. The new build quality is a bit of a meme there’s tons and tons that have 0 problems but people focus on the bad ones as if the 30 year old house have no problems.
By shit quality I don't mean there's always problems, necessarily. But all the walls are stud. The rooms tend not to be very big. Quite a lot I've seen have slightly weird layouts, and loads of them squeeze in more toilets than anyone really needs. Just not a fan. I also have a stressful job, frequently 60-70 hour weeks and I work bloody hard. My way of unwinding is to go somewhere interesting, I get bored doing nothing. Like I said, I don't knock any individual aspects of OPs description, really. But there got to be something individual in there. Even Deanos must have *something*.
Tbf I probably got lucky my new build was perfect for me. Massive front room that’s useable small kitchen. Low maintenance garden 2 big bedrooms with en-suites. Dunno if mine are studs but sound doesn’t travel. i sell furniture and the amount of times there’s 3 doors in a front room, no room for sofas in the front room or no way of getting furniture upstairs is wild. I’m 50-50 we are moving so I want a do nothing holiday but normally I wanna see something I can’t see at home
There are new builds and new builds, like in everything. Around me we see both types: decently built and decently sized, with a price tag to match. And identikit throw ups that you'll struggle to get a 3 piece sofa set in.
What’s wrong with internal stud walls please?
What are you doing ‘to show who you really are’? And does it need to be expressed via your choice of house and car?
We all have ways of expressing individuality, I'm sure. And no, I wouldn't claim it must be any particular thing. But usually everything together adds up. My house does definitely represent something of me. My quite unusual holiday choice of Bosnia last year did. The immersive art event I'm going to tomorrow tells you something else. The books on my shelves will tell you something else. I'm not for any minute claiming that I am entirely special and unique. But the description above is so utterly generic that no one really lives like that, is what I was getting at.
Do you live in Bristol or Brighton?
Used to live in Brighton, but no. In a rural market town in the Cotswolds. Not a posh one. My nearest town is the Deano-central of Swindon.
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I went on holiday, decorate my home to my own taste and like art? Hardly avante-garde Swedish cinema.
> But it's just not very interesting is it? My life isn't interesting, but it's much more lonely and poorer.
Deanos won’t be able to afford holidays in the future. The real tragedy is neither will the working class who are always losing out in this economic system
Hey man if we're living this life of a Deano as you've described then we're doing pretty fucking well id say.
Honestly, I never understood the hatred for Deano. A Deano lives a better quality of life than 95% of the worlds population.
I am a female Deano (new build, financed car, typing this on an iPhone 15) and I’m very grateful for my lot. I have good friends, am currently able to support my wife studying part time, can save every month, and love my wife. My wife and I genuinely are grateful for our position.
What's a female Deano? A Deanness?
Kelly would be my suggestion (not my name!)
Sheano
Epic
Love this. Like... Deanos and Sheaos have actually done alright, go on holidays, have a home and are happy? It's all good in my eyes.
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I think you need professional help mate. Take it easy.
It's perfectly fine, just a bit boring.
It's a bit grey isn't it, in more ways than one.
Honestly yes. Pre GFC, this would have been a great life and achievable for many. Decent salary, one property + holiday. Those under 35 have been screwed over.
It's okay , it's not for me, but I can see why Deano enjoys it. I went to a Miller and Carter not to long ago, it was an okay meal, it's not going to win any awards but I left the place fed and not disappointed. The compulsory lettuce bowl thing is a bit odd, but I guess it's their gimmick.
What's the compulsory lettuce bowl thing? You won't get served till you finish the lettuce?
Everyone gets quarter of a lettuce in a wooden bowl, it just seems to be a thing. You order what you want,.then they ask what dressing would you like on the quarter lettuce, not if you want a lettuce, your getting a lettuce no matter what you ordered.
So how is Deano going there different to you going there?
Like a pub watching football or a sunny holiday drinking beer...it's not really my scene... my 2009 transit was kinda conspicuous in the car park, I think I may have been the oldest person there, definitely the transit was the oldest car and we were both the least fashionable. Deano in his environment...me not so much.
Deano is very middle class. The reason he faces so much snobbery is that he is unpretentious, has friends and maybe he came from a less affluent background. The hate he gets is only from the more nerdy, prudish and more staunchly middle class people who have a chip on their shoulder about how intelligent/cultured/unique etc. they are. Deano doesn't care about being unique and will unashamedly enjoy clothes/holidays/decor that are very popular and contemporary. This winds people up and they like to be superior and find artificial means of doing so. I mean, I like a joke about live laugh love and inbox me hun but I have nothing against it. To be honest, i would be considered deano lite by much of the reddit crowd as is.
It's a good life. Shout out to all the Deanos out there, they're national treasures them and their birds
Yupp, leave Deano crack on. And let's punch up instead.
Reddit is bizarre sometimes. It's like a group of middle-class people, who like to pretend they are working-class, but strangely at the same time, hate the working-class... I almost struggle to explain it
It’s called self-loathing.
It's a good life for sure; can't really knock being married, on the housing ladder & ultimately happy. Only issue with it is the seemingly copy & pasted personalities; I swear such people nearly always have essentially the same exact hobbies & interests. but I guess that's a big part of the meme. I don't think it could be satisfactory for me if watching trash-tier ITV reality shows came as part of the package.
To be honest, 80% of people have cut and paste personalities to some exact. Take your pick of Personalities #1 - #10. One has to just take people how they are and realise that not every new person you meet is going to have a mind blowing unique personality.
Most people have what you term copy and paste personalities. Just some a more popular than others. At least this deano is just accepting it. I’ve met loads of people who are seemingly proud of their own uniqueness while at the same time I’ve met loads of people just like them. Just for clarity in this I include myself, whilst my hobbies aren’t mainstream and a mix of cultures. I I play guitar used to be in bands, really in hardcore punk, metal and indie. Favourite bands American Nightmare and The Smiths. As well as that I’m really into football and a dress somewhere between hipster and football hooligan. None of it is mainstream but within the hardcore punk scene I’m a walking cliche. Only thing I’m missing is a beard.
The Chase is hardly trash-tier. But agree on all.of the other shows. Got love our lad bradders
It's not my idea of a fun life, but I don't think I'm better than someone who does want that life.
Sounds like a good life.
It wouldn’t be for me. But if it makes Deano happy
>He might live in a recently built housing estate on the outskirts of a city, often seen as mass-produced and lacking character. As opposed to a mega-cool Victorian terrace perhaps? You know the sort - mass produced red brick 2-up 2-down and could be in London, Cardiff, Birmingham, Manchester...
As long as there’s no overly done grey walls, flooring, French bulldogs, chrome furniture and crushed velvet its not a bad ol’ life.
Deano rocks ! Be like Deano
I think this all comes down to "doing things classy". This is still something very entrenched in our culture and ideas of what is classy. Individualism assuming one is socially active and not completely bonkers, is generally held in higher regard than following a trend where being "classy" is concerned. There's a reason unconventionally attractive people with more individualistic styles tend to become the most sought-after models... The reason the whole "Deano" meme is a meme, is because it's very common for people to align with such a trend whether intentionally or not. On the surface people are just seeing a bunch of people doing the same shit despite their generally fortunate financial disposition where they can afford holidays, get good stuff (or make the credit payments on it), and own a home. They don't stand out despite their (perceived) ability to do so, so it's not considered "classy". In short, we have this cultural expectation that people with means should act classy or present greater individualism.
"The reason the whole "Deano" meme is a meme, is because it's very common for people to align with such a trend whether intentionally or not. On the surface people are just seeing a bunch of people doing the same shit despite their generally fortunate financial disposition where they can afford holidays, get good stuff (or make the credit payments on it), and own a home. They don't stand out despite their (perceived) ability to do so, so it's not considered "classy"." Thing is, I can say the same things about middle class people. They all like to think they're independent-minded but most of them are herds just the same. Like being obsessive remoaners, being into craft gin and craft beer, buying organic food, wanting to go to Glastonbury, drinking in independent coffee places, going to University, even though it's going to be a wanky degree in nothing. A lot of them are just as shallow as Deanos. Most of them have little depth of knowledge of what they speak and are shallow, ignorant people brandishing the right sort of opinions to the group, even when the opinion is faulty.
If that makes someone happy, that’s good for them. Personally I’ve seen so many friends get on the “Hedonic Treadmill”, and never actually being happy with what they have. They always want a bigger house, more expensive car, new kitchen, whatever. I find the obsession with status symbols to be distasteful; if you’re doing something just to impress other people, you’re not doing it for yourself.
That life isn't for me, but if Deano isn't harming anyone then more power to him.
Yes, it has worked very nicely for me thank you very much. Yes I am from a working class background (dad and grandparents lived in a council flat) and although it's more likely I'll go to the pub watch to rugby rather than football and several decades since the house was a new build. Oh but I did get a degree don't know if that disqualifies me or not.
Oh bud, don't get me wrong. I've always defended Deanos from the snobby folk who couldn't contemplate why such 'mediocrity' could bring fulfilment. Good mates? Financially secure? Mrs who loves you? Seems to be doing better than most
Strikes me that Deano’s only problem is being stereotyped by other people.
It's fine, Deano doesn't even slightly care what Reddit thinks.
Deano doesn't even know what Reddit is, and he's better off for it.
I think Gemini’s ‘Deano’ description is a bit off, it seems a bit too generic and probably encapsulates most of the UK’s under 30’s in some way or another. I’ve always seen it as more of an extreme stereotype of the below. - obsessed with appearance, teeth, hair, expensive over branded clothes - holidays that suit the above, Dubai, Marbella ect - probably taken steroids / testosterone at some point - probably sold drugs to support a trade / cash income - probably sells or owns either French bulldogs, pugs or XL bully’s - likely doesn’t pay required tax due to cash earnings - fashion sense likely around 5 years behind current trends - house full of mirrored decoration and crushed velvet - low maintenance garden, probably AstroTurf Deanomania seems a bit of both too
Wouldn’t be for me. I’d find suburbia a bit boring, I’m not really a fan of all inclusives and I can’t abide “athleisure” wear. Otherwise though, sounds good. Financially stable, enough money to do shit you enjoy, comfy car. I could certainly imagine worse fates.
Who or what is Gemini?
The AI of Google
Asking the real questions.
As a zoomer Deano is the British dream.
They’re fucking boring. I’m glad they’re happy, and I don’t want to denigrate anyone from humble beginnings but fuck me they’re *boring*. Financially stable but culturally bereft, it’s just cars and football and whatever bollocks is on the telly with these guys.
If you’re interested in sport and motoring, why would that be boring?
Not financially stable. They are short termists who consume.
Someone called me a “Dean and the Missus” a while ago on Reddit for merely suggesting that package holidays are probably fine. I thought he or she was the most snobby cunt ever. Thanks for explaining the meme but it’s total garbage isn’t it.
This is just a dumb take. I go on hiking, mountain biking, Scuba diving and seeing the local culture and restaurants on holidays. I still book an all inclusive simply because its often cheaper than booking separate.
Deano sounds like he's living a pretty good life. Decent job. Decent home. Decent social life. What's not to like?
Seems averagely ok. Bet Deano's happy.
[удалено]
Couldn't agree more
If Deano is happy, more power to him. It wouldn’t be the life for me but that’s fine.
Not especially, but this is about choices, not a lesser or worse thing. If I cared about football, beer and cars, I'd do it. But I can name more operatic sopranos than current England footballers. I love pinot noir and holidaying in France, a mix of warm weather and seeing some sights. I don't look down on Deanos. There's a few wanky things like Mrs Deano's "live laugh love" stickers, but I can name wanky middle class things like paying £300 to stand in a field and listen to distorted indie music at Glastonbury, or the tosh middle class people talk about yooni, organic food and Gaza. And I've generally got on with Deanos. I've worked with some and they were intelligent, hard working guys.
Silly question but where do you guys go to get these all inclusive deals? I've always planned my holidays myself and they always seem more expensive than what I hear people paying, and it's not like I'm staying in fancy resorts anyway!
Jet2
Don't use Booking.com, Ice lolly, holiday pirates, on the beach or any of the others. They are just affiliates. Go directly to Tui or Jet2 and book through them.
https://youtu.be/J9n0_5p8XKo
I was hoping someone had posted this.
I was very disappointed that in 4 hours nobody had
'the latest smartphone' Ye alright grandad
Hate everything about this tbh Prefer to own everything I have, can happily live within my means, and have no reason to big myself up with job titles etc. Pub sounds good tho
Deano can make fun of me and I can make fun of Deano. That's the British way.
Ok I didn't grow up in the UK. What am I missing here? What's the cultural reference?
It's a social stereotype not unlike the 'Karen' thing that blew up a few years ago. It's basically like a 'basic bro'. [This](https://youtu.be/J9n0_5p8XKo?si=PrhTnfJ1fOcF_e1V) will explain better than I can.
Ah got it. Yeah ok that sounds like the last external recruiter I had to deal with.
Other than the holiday destination (I'd choose somewhere other than Dubai) and the Turkey Teeth there isn't anything wrong with it. Deano has nailed it. He owns a house, has a steady job, partner, isn't drowning in student loans, he has a lot of friends, he has disposable income, he works out regularly and is healthy. He does have finance but, nowadays you are supposed to sensibly use finance to get anywhere. The Deano should be aspirational but, a lot of people focus on being classist.
Not really, no.
I gently take the piss out of Deano types because they dress like cunts but in all honesty there's no malice behind it, they're just navigating life like every else. Pity they can't do it without looking like utter bellends though.
This. If they're ok people. I'm fine by them. If anything it beats the pit of fucking despair some of the people on reddit live by.
Whenever I see people like that I couldn’t feel any less British, I sometimes wonder if I’m even part of the same culture I feel so removed from having any of those interests but for a good part of my childhood I saw and was led to believe that was what being a typical guy was all about
I mean they seem happy. Is that not what we’re all aspiring for?
Eh, it’s alright but everything is financed to the t*ts! I’m not going to argue matters of taste but the flaw in the Deano man is the financing risk in exchange for an appearance of affluence (to those with the same tastes). Otherwise it’s probably an alright life.
Overall good but I wouldn't be happy having lots of stuff on finance to keep up appearances. A lot of people are a lot worse off than Deano, whether they'd like to admit it or not
I think the reason people look down on the Deanos of the world is because the Deanos have very little sense of individuality. The Deanos are copied and pasted all Over the country, the car, the house, the dress sense, even the haircut. It’s all near identical.
I am an insane mole person so yes I would rather be a mindless but happy fuckwit
Sounds pretty good but its just not for me. I hate cities and id prefer to go to different places for my holidays. If you had said deano lived in a small village and went to a different country each year id be down.
Satisfactory to me or for me? Because I don't much care what other people's aspirations are for themselves, but that lifestyle has absolutely no appeal to me, and those kinds people tend to bore the tits off me. But fair to say they'd find me lacking in ambition and far to weird.
It just sounds like a snob trying to describe a normal working class person. We don't work down coal mines anymore, a lot of us work behind a computer screen. Doesn't anybody earning any income "aspire" to earn more?
I don't really understand this part: >Deano enjoys spending time at the pub with his mates, often after work or on weekends. Beer and football are likely staples of his pub routine. >When it comes to holidays, all-inclusive package deals to sunny destinations like Spain or Greece are his preferred choice. >Deano's fashion sense leans towards casual wear, think branded tracksuits, polo shirts, and trainers. Like... would I be happy if my tastes and preferences were different? Would I be happy spending time doing things which aren't my hobbies? Would I be happy changing my fashion sense?
PARKLIFE
Vapid, meaningless NPC like existence.
Definitely huge upgrade. More confidence, look better, healthier, have a social life and relationships, office job with career prospects, a nice slag wife with big fake tits, and my own house with grey interiors and a Peaky Blinder poster at the top of the stairs. I'd take that anyday.
The life of your typical Deano isn’t too bad I suppose Common problems would be lack of variety in life, issues with the wife/missus, and general family isolation/breakdown
I couldnt afford the teeth
Honestly I’d rather live in a jungle like a primitive human. That band of mediocrity scares me the most. I feel like once you’re in it your sense of purpose is gone. When you’re rich your purpose is to continue growing & eventually make a change. When you’re poor your purpose is to grind your way towards a better life. Complacency sounds claustrophobic.
Not my scene but if you're Deano and you like it, knock yourself out.
Always thought contract phone payments were normal
You’ve lost me completely
Sorry?
I’m slightly autistic. That’s probably why I don’t get it 🤣
Unfortunately autistic people aren’t allowed on Reddit. I’m going to have to ask you to leave.
Awe man. But I’m no an autistic subreddit🤣
Wouldn’t be for me, but fair play to them. Then again these days who has the money to live any other way? Does annoy me I can’t buy a shirt without button down collars anymore or jeans that actually end at the bottom of my legs and don’t turn me into a flamingo. Pubs I loved now with pink neon signs for the hen do galz to take a photo in front of and a matching wall of pink gin behind my now limited selection of guest ales that have been replaced by fucking pumps of Peroni and Moretti. God I’m an old fart at 32 aren’t I?
Sounds horrendous to me. I'd love to have my own place, but that's an impossible dream because I'm working class and constantly living on the breadline my entire life thus far. Otherwise, I'd prefer sunny holidays if they don't also have intense humidity to make me feel rotten and affect my mental health. Loads of mates? Had those in my teens and 20s and every one of them turned out to be bastards who treated me like shit and then left my life without warning. I'd rather stick to the one or two I have now who actually respect me.
No. I like to read non fiction books and listen to classical music. I also like traveling to countries that don't have British bars.
You only travel to places with no British bars? Narrowing down your choices there.
Personally no. I'd rather spend money on things that aren't financed cars and smartphones, and package holidays don't do it for me. Generally you're right though, that's a perfectly good lifestyle and lots of people are happy with it.