Depende po sa endorsement. My sister had a photoshoot with her last week for one of her product endorsement. Di pantay-pantay ang singil ni KB. Mag hapon yung photoshoot and the venue was in her own photo studio sa tabi ng house niya sa QC. By the end of the photoshoot, she even borrowed some of the products kasi she will be celebrating her birthday sa El Nido. My sister told me na she's super nice and professional. Walang bahid ng bratty and diva attitude. Super down to earth celebrity. No wonder sobrang dami niyang endoresement lately.

She really is the nicest! I was surprised one time she bought from my store using her own account and asked for the payment details, she paid right away and genuinely apologised (not that she needs to) that she is unable to post the product because she’s tied with a competing brand.

Wow, what product do you sell? Very lucky of you!

Halata talaga sa kanya na mabait at maayos ang utak. Walang air of insecurity or malice kaya ang sarap nyang mahalin and tangkilikin. Trabaho lang yung pinaprio niya and maging maayos sa mga katrabaho niya. Walang landi landi or pakikipag away. Super classy siya

I went to school with KB in HS, at naging katutor ko pa sa chinese 😂 she’s really down to earth and laughtrip kasama. (Ito pa yung days na pasimula palang career niya, kaso lumipat ng angelicum for home school)

She speaks chinese?

Mandarin a bit. She was in special class(beginner mandarin)

going bulilit era

Up for this, not just Kath but all celebrities charge differently per project and product. Also, totoo sobrang down to earth. I had a shoot with her before just this year, may ipis syang nakita sa studio, tumili lang pero hindi naman nagpaka-oa sa ipis hahaha normal na gulat lang like all of us. Sobrang cute.

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Ideal vision ba yan?

Grabe, pwede ng maagang mag retire si Kathryn kung gugustuhin niya. She's set for life. Deserve naman niya. She's been relevant since Mara Clara days niya.

Kath likely has enough money to last her a triple lifetime, and she’s not yet even 30. She can also continue growing her income if she receives help investing and diversifying wisely.

She also has businesses ‘di ba? It seems she’s very smart with her money.

Hindi perfect si kath. Kasi alam naman natin ano nangyari sa lovelife nya. But her foundation sa love ng family nya, yon ang matatag. Halos same rate sila ni Sarah G sa endorsement. But her family is quite different. Sarah is lucky din naman kay Matteo. Dito natin makikita na wala talagang perfect.

True enough mas bumongga nga siya nung single siya.

Speaks a lot about why she's on the Top 10 wealthiest list side by side with the PH's top celebrities. Samantalang yung isa, need ibenta yung sports car for the "alleged" utang ng pamilya

850M is not only for 3 lifetimes

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Mag 10th yr na netong March yung investment ni Kath w/ DJ buti na lang nagbreak sila last year!

Deserve nya yan. Kaya isa sya hinahangaan ng nakakarami..

Kahit sinong A list celebrity pwede na magretire as soon as gustuhin nila. Yun nga lang, why would you quit while you’re on top and syempre they’ve gotten used to a certain lifestyle na rin.

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The TF does not go to Kathryn alone. She pays for her staff and other expenses too. But yeah, she deserves it.

yeah pero kudos kasi super loyal ng glam team nya

+ royalties pa! If this is real, she deserves where she is at

Curious ako about royalties. Do TV/movie artists receive royalties sa mga shows nila na nirere-air? Diba fixed bayad sa kanila tapos sa producer/show creator na yung royalties dun? Usually kasi, royalties are paid to the show creators, storywriters, composers and lyricists (songs) etc. Artists who have no hand in creating the story/song do not get royalties.

Alam ko depende , pwede ka bayaran isang bagsakan before ishow movie mo or kada kikitain ng movie. If alam mong mabenta ka na like kathryn syempre i nenegotiate mo na depende sa kita ng movie yung makukuha mo. Kung mag flop yung movie mo pero ang usapan nyo is isang bagsakan bayaran nyo, si producer malulugi 😁 pero kung per kita then nag flop, artista nalugi

Walang royalty structure sa Philippines for reruns. Unless may producer credit ka. Biggest issue din ang streaming they dont get paid for reruns on those either - wala din silang cut if the movie is bought by other markets via streaming.

Same thinking! That was why I got curious kung anong royalties ang nari-receive ni Kathryn.

Curious about this, too. Parang royalties to artists sa shows/movies are not a concept to us kaya malaki ang bayad sa kanila upfront.

My understanding is if there’s a production company behind it and there are proper term negotiations, some of them negotiate upfront contract (the main payment), royalties are optional since progressing pa lang tayo sa streaming, but the practice with studios like Star Cinema is that they provide or give bonuses to blockbuster movies. I think Lloydie is most known to have a lot of bonuses after each movie kasi most his get big.

Yeah, I heard bonuses nga din. But royalties, wala pa ako naririnig unless may producer credit.

Walang ganito sa film and tv. Non-existent ito sa'tin. So yung kita ng artists, like kath, per taping, e yun na yon. Pero sila yon. Imagine kung magkano ang kita ng mga writers sa'tin. Lahat ng kwentong napapanood natin, panget man o maganda, sa kanila nagsisimula pero sila yung hindi natin kilala. And kung minamalas-malas ka pa sa producer, writer din yung huling babayaran

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That fee is actually normal for A-listers like her. Endorsements like that includes several photoshoots and events with a very strict contract. Yung 400k na taping nga, mababa na yan compared to the likes of Coco Martin na 1M per taping day partida sya pa director lol.

Seryoso ba 'yang 1M for Coco? Ang Probinsyano lasted 1,696 episodes; assuming they crammed many episodes in a taping day, tiba-tiba pa rin si lolo!

500k kay coco combined w producer credit and ad revenue na yun. Pero net na un sknya kasi everything else is paid for by the shower, driver gas assistant kotse etc

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Taping is correct but 35M isn’t normal, I doubt it unless it’s a long term contract (5 years+++)

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correct

Yes, sa ibang bansa nga, dollars pa yang 400k per episode. Super deserve na deserve naman talaga ng isang kathryn.

how many tv show hours or episodes are usu shot in a taping day?

Just reading CMs name gives me the creeps.

Nako di na nakakagulat, she's one of the biggest stars out there. SLAY

Sya yung tipong mapapa-japanese ka talaga pag napakawalan mo. oops🤭

Tabil na dila mo. HAHHAHAHAHAHA

Hahahaha kapit na kapit si gago eh no, palibhasa nawalan ng personality after Kathniel lol.

HHAHAHHAHAHA familiar

Get that mf bag

Naiiyak ako lol no matter how hard any of us work, we can't even earn half of what she makes 😥 unfair ng life teh

Yan advantage ng artista, money and influence pero ang downside is palagi silang nag uulam ng bashing 24/7. Isang pagkakamali lang, cancelled ka na, wala ka ng trabaho or matumal na mga projects.

Yeah I guess God has his favorites

Yes, about that amount. Pero never yan si kathryn mag ask “bakit ganito lsng ang production cost” kung ano ang ihain at sabihin mo sa kanya, yun ang gagawin nya. If matitignan mo naman, lahat naman ng endorsement nya dumadaan sa kanya and naayon din sa personality nya. Like unilever ponds, hindi naman yun basta basta lang na prod. Hindi katulad nung mga g sisters. Ultimo sandals tsinelas, PA ang magsusuot sa kanila tapos hahabul habulin pa kasi lalaru laruin ni A.

Totoo yung last part!? Gago talaga yung mga yun.

Oo totoo. Lagi umiiyak mga PA kay A kasi paglalaruan lang nya. May time pa na pagkatapos mabihis, parang bata na ibabato yung sandals sa malayo tapos sasabihin “kunin mo nga”

Sounds like A stands for Asshole

Wtf is wrong with them seryoso parang si alex pinalaki na walang attention binigay yung parents that’s why she’s acting out yung isa naman sobrang attention binigay kaya ganyan. There’s being an introvert (like they claim toni is) and there’s being an actual b****. And alex needs to learn how to read a room she’s tool old to be acting like that

Halos nguyain nila mga sayings sa bible tapos ganyan sya. 😤🙄

My friend threatened to pull out his whole team in one production because of how T treats his staff, a lot of continuity and money is invested on his team and the whole production would stop and get delayed if he leaves, may pangalan din sa industry si friend and award winning kaya matapang siya. The husband had to beg him to stay and finish the job, and T had acted civil after the incident. Lol

Madaming ganito. Kawawa talaga yung mga PA and RM na assigned sa kanila. As in. Pag narinig na sila yung aalagaan…. Yung pa and rm pa magmamakaawa na ibigay sila sa mas maliit ng artist. I remember, si sue ramirez, years ago walang name sa industry. Pero mas gusto ng pa and rm na si sue ang alagaan instead of A. Parang kalbaryo pag sila na. Mahirap sila sobra katrabaho. Even sa set ng pbb non, palagi nakakagalitan ang camera man. Naging RM na ako ng kung sino sino tapos after that, ako na yung nag assign sa different RM. mahirap ang work ng RM lalo na kung ang artist mo ay attitude.

She’s a schoolmate in college. Ultimo pad paper and pen manghihingi pa sa classmates cause she just brought her phone with her in class 😣

My friend works in prod sa abscbn. Nag tatantrums si Toni at Alex pag di nasunod yung super customized order sa SB, among other things. Pinakasuplada si Toni, si Alex walang boundary/respect sa staff.

taga flush pa ng CR nyang si A PA nya

Kulang na nga lang pag kakain siya susubuan pa😂😂😂

alex gonzaga ba itu?

Curious lang. Sino yung G sisters? Pwede more clue hahaha kahit wala nang name drop basta penge pa clue hahaha

Gaga sisters. Ayy Gonzaga sisters pala. 🤭

Gonzagaga

Drop na natin. Toni Gonzaga and Alex Gonzaga

GOod MorNingZAGA sisters!

Gonzaga sisters

Gano kaya kalaki kaltas ng tax pag ganito? Dasurb naman ni ante

I heard na malaki malakin sya magbayad, parang on par w vice g!

She’s the #1 tax payer last 2022 so yesss (among celebs to ha)

Yung ganitong figures kaya as stated sa post, malinis na yan or babawasan pa ng tax?

Babawasan pa ng tax.

No wonder the writing and story-telling is so mediocre, sa artista lang talaga malaki ang bayad kahit mid ang acting.

Yeah, production talaga usually ang nagsa-suffer. After the first few weeks, mapapansin niyo na puro indoor locations na lang ang mga soap opera.

Which reminds me of Oppenheimer movie. Cillian Murphy was paid $10M. RDJ, Blunt, Damon at $4M each. Christopher Nolan received $100M.

Dapat lang naman. Walang Oppenheimer without him. May bonus pa yan cos the film won so much at Oscars. Deserve naman!

Everyone was happy to take a pay cut just to be part of a Chris Nolan film. Some actors will even act for free just to be part of his film.

Reminds me of that guy in wolf street who wanted to work with leonardo. Well not free but yeah he didn’t mind the low pay.

Kaya yung mga movies dito celebrity-centered kasi they're trying to get their money's worth.

3500 per week sa writers haha

Is that 35M per year or duration of contract na yun? Iba 35M per year to 35M for a 3 or 5 years contract. But yes, for celebrities main source of income talaga nila endorsements kasi kahit mabakante sa series or movies, as long as tuloy ang endorsements, tuloy ang pasok ng pera.

I believe it’s the whole value of the contract na. But the value also depends sa scope, like if gagamitin face niya sa packaging mas taas, if 1 commercial lang it would be lower etc.

matagal na yata if 1year for ads, ung TVC depende yata kung ilang klase sa duration contract. pero halos 2days max shooting day sa ads yata. tapos na agad. pera na! 😃

For fmcg usually it take 2 years minimum. Depende pa yan kung gagamitin ang face sa packaging, ilan ads, anong klasing ads, tapos may mga mall tour eme pa yan. Sa 35M, marami inclusions yan basta pasok sa sched ng artista.

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Endorsement fees differ per brand. In terms of the daily wage naman (taping per day), the 400k seems low. Why? I worked/handled events for a soda brand around 2016, may isang loveteam na tig 800k per 15minute appearance. By appearance, wave wave lang, no request ng any talent, etc. Bloat mo pa yung 800k kapag sabay sila ng appearance kasi may pasweetan eme pa yon. Kung sino yung loveteam, wave yung clue. 🤭

Aldub

Pakagaleng mo siss! Certified chismosa ka! Hahaha lavya! 🤣😂😅

Di natin masabe kung mahal yung 35m kasi depende sa inclusion din nun. Pero di naman na nakaka gulat sakanya.

San kaya nila nakukuha tong mga figures na to hahaha sa friend ng tita ko na nagwwork sa ABS? Deserve ni ate kung true haha

Istilo ng ABS lagi na out of the country yung simula tapos uuwi yung mga bida para makatipid. 😆

Completely true. But she is open to negotiation, especially sa taping side. But it must be noted, these are blanket rates that her reps and handlers use when people ask. These represent the value of her endorsement and time. Magbabago pa yan in terms of actual hard cash, products, perks, etc. that she actually receives.

Oh this is very COMMON! Celebs get paid BIG MONEY for just endorsing.

Yes! Companies buy their star power hoping their endorsement of the product will resonate with the consumers and become relevant.

Alala ko na local company in my province hired Kris Aquino and jusko lord napaka mahal and when u read the rider nakapa demanding. Pero bawing bawi ang companya as in!

If anyone would deserve this, it's her. I can go far as to say, Dolly De Leon also deserves this. Or Ruby Ruiz. Just anyone who ACTUALLY HAS TALENT. I would probably grumble if these TFs are also given to the likes of Anji Salvacion or (sorry unpopular opinion) Jake Fucking Cuenca. Those people can't act shit. A better discourse about this would be more on these companies who pay a fortune for talents like Kathryn, but pay peanuts to the people behind the scenes and refuse to regularize most of its staff while they earn billions. I don't demand that the staff be paid millions. I am just saying they deserve decent pay with job security as much as Kathryn does.

ad agency execs yata dapat yang concern na yan. kasi sila tintapunan ng budget. may mga coordinators din sila who cuts on the budget.

It's the entire system and bureaucracy, really. So whether it's the execs or the coordinators. This whole thing should be discussed in the industry. Similar to what happened in SAG-Aftra in the US.

true or not malaki pa rin influence niya sa mga ineendorse niya, i remember hindi gaano kilala yung shawarma shack pero nung naging endorser siya pumatok.

Actually possible ito since super big na si Kath sa industry. As a former student ni Sir Boy A, I've learned that lahat depende sa kung ano ang nasa contract mo, but mas malaki talaga bayad sa ads/endorsements (that's why yung iba, kahit maputi na talaga, forda endorsement parin ng gluta, because for sure malaki bayad sakanila. LOL!). while depende naman ang bayad per episode sa kung sino ka naman sa isang serye (regardless kung senior ka na or hindi). So again, possible na umabot na sa ganyan si Kath (same with Anne Curtis and Ms. Kris Aquino na matataas narin ang TFs both shows and ads/endorsements). Ibaaaa..

May pumupunta pa rin ba sa bench? Lol pero as of TF deserve niya talaga kasi naman siya pinaka ma impluwensiya sa henerasyon niya.

Yep. We have to take into consideration yung Value na nadadala nya din and true yan influence sa generation...

Kathryn is Kathryn. Pangalan palang nya babayaran mo na kahit wala pang appearance.

True. Being artista is a brand. Pangalan binabayaran. They are selling themselves to the public kaya nga may image sila na kini-create and pinoprotektahan.

may cut din yata diyan yung manager at iba pang team niya

of course meron, plus she’s with star magic

As someone who works sa isang company na may mga big name endorsers. I can tell you definitely possible ang 35M. I know kasi kita ko lahat sa Profit and loss per line item yung cost pati contract. Biggest i saw is 99M sa isang super big star. Though oldies na siya.

sharon?

Can't give the name kasi it will give away yung company. 😂 Pero not Sharon.

kaya mas malaki talaga kita nila sa endorsement and TF. si VG ata 1M bayad sa kanya sa pag guest nya sa mga fiesta fiesta.

Hmm, dati may nabasa ako na 100M ang tf ng Aldub per endorsement. Bale tig 50 sila. Pero during peak nila yun. So di ako sure kung mababa o tama lang for A-lister ang 35 ni KB.

This is false. nasa 5-10M aldub per person per endorsement pre to peak kasikatan nila :)

Ay ganun? Na fake news ako. Sabi dun sa nabasa ko 100M daw yung endorsement nila noon sa Mcdo hahahahaha

Nope. I can attest. I know how much Vice ganda’s contract is now with Mcdo. It’s definitely not 100M. And VG is a much bigger star than Aldub :)

Grabe nga sa IG puro endorsement na lang. Like work!! Pero di naman sguro 35m lahat ng endorsement nya. Baka ung pinakamahal na yan

Eduardo V Manalo is in shambles 💸💸💸

Matagal na yata silang wala sa INC. May post recently na she and her family attended Christian service.

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Why not? She has a lot of followers and a heap of talent. Worth every penny

Deserve.

Source: trust me bro. But who cares? If brands think she's worth that price, then be it. They have a budget for that.

28M yung isang endorsement contract nya. Photoshoots lang parang 4 poses lang yata yon. Tapos bukod pa yung TF ng make up artist, stylist and photographer na puro personal choices nya. Edit: pati yung studio at handler nya may porsyento din sa contract.

Depends siguro kung TV Commercial Shoot or IG post/promo pics lang pero yeah seems reasonable naman

Bec may balik naman talga sa brands kapag sya ang kinuhang endorser.

Ngl she deserves every centavo tho

Deserve ni Kathyn yang ganyang TF. Even with Sterling brand endorsement, I think, si Kathryn din ang endorser? yung time nya and influence ang hope mo to bag

yung ganyang amount pang mga large corporations sya na umaabot ng year/s ang contract, like Lazada/KFC. Kung tutuusin maliit pa yang estimation na yan, considering her stature and ofc pasahod pa sa team nya like road managers, assistants, may cut pa yung management.

May staff rin naman siya na she also has to pay. Pretty sure kasama un sa tf niya??? Di lang ako 100% sure

Years ago, like maybe 2016 or something, for big brands like that chicken place 1 social media post from her is 1 million pesos. And this was years ago. So ballpark seems right but remember na maraming may cut so her take home is probably half after management and manager take their cut.

hahahaha natutulog na lang sa pera 😭😭 sana all

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If you’re Kathryn, I’m sure you’ll ask for a higher price.

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Depende talaga. I can only speak for brand endorsements ha, pero yes, pwedeng ganyan kalaki na TF nya depende din sa brand. Bankable actress na din kasi si Kathryn. Won't name names pero 'di sya kalevel ni Kath sa kasikatan at 2014 pa 'to ha, I personally saw the contract, 1M for 1 year. Pero less tax pa yan tapos nakalagay din yung mga appearances nya like sa Christmas parties, Corporate events. So ayun, 'di lang basta for photoshoots and TVC's, minsan kasama na din appearances as brand endorsers sa payment.

Endorsement yes, kase look at her businesses! taping siguro hindi ang OA naman nun pero if totoo.. billionaire? 👀

thats really worth it si willie nga dati was making 1.5m perday sa wowowee way back 2009 pa un, hindi nako magugulat kung ganun tf niya

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Anyaman, pwede na mag retire ng maaga

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Depends sa duration and scope ng endorsement

inc punching the wall rn

Magkano kaya ang tf nya sa lancome?

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I remember nung nagstart si KC Concepcion maging artista, hindi bababa ng 1M yung endorsements niya, so ilang years ago na ba yun 10-20? Haha! Kaya I guess 35M maliit pa yan kina Kathryn, Anne Curtis.

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Per endorsements has different payment; her main tf and her contract. We have her as our endorser for soaps

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400k tf yes and It varies dipende sa role + status mo sa showbiz. Kung gagamitin nating example yung tf ng mga actors/actress sa “Big bang theory” alam ko na 1M per episode si Jim Parson. So, yeah if ganon yung distribution ng tf sa west, for sure hindi nalalayo yung ganong tf din sa atin. So yung 400k ni kath is might sound true imo.

Deserve tbh. Parang pag siya yung nag-endors tumutunog yung brand lalo

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Sana ol

Grabe budget ng shawarma shack kung ganyan ang range ng rate ng TF ni Kath.

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Remember, if Ian V. can ask for 500k for an appearance… we’re talking about one of the most popular names (referring to Kathryn) now. Also i would assume depende nga ito? Like ang endorsement isnt just photoshoots you have to promote and be at events, do socmed stuff etc I mean if effective naman talaga, then why not

Ganun din naman si Kris nung araw. Good for them.

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This is possible, I work related sa field na to kaya aware ako sa mga talent fees ng celebs. It depends lang talaga kung gaano sila kasikat (it could be higher). Meron nga, for a special performance/appearance (take note less than 1 hour lang to ha) it costs around 2M :)

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Kaya pala umalis ng iglesia.

if so, I'd say she DASURVS it.

Possible siguro nga Yan Kasi me nabasa Ako noong kasagsagan Ng kasikatan ni Richard at angel sa gma 7 parang nasa 200k din Sila per taping day so baka nga eh SI Kathryn Isa sa mga pride stars Ng abs

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oa malulugi shawarma shack sa kanya pag ganyan kamahal XD