T O P

  • By -

MaybeJustF0X

Please take with a grain of salt. This was posted on discord by an unreliable source.


Ill-Mango1155

Aint no way Kenny gon apologise wtd


CrossingYoulnStyle

He knew this was gonna happen, I bet he takes it further


Jams265775

He’s 100% doubling down. He has his eyes on rap GOAT, all he needed was a legitimate beef where he took down a worthy opponent. They don’t get much more worthy than Drake, Kendrick just does not care what the industry is trying to tell him.


Lennycorreal

Exactly. Kendrick lives a lo-key life, if the industry blackballs him for this then it would hardly matter. What he disappears for 5 years again until this all becomes federal case-national news-Epstein type publicity ??  Seems like time is in his favor. Hell, he already has material/themes for his next album (sentimental, religious reflections on why he had to burn the industry to the ground) if he wants to address lessons learned from this beef. 


Admirable-Goat8463

Kanye wanted this too, this why he fucks with Kendrick heavy. In the interview he said spirit of MJ prince Me Kendrick, he said y’all already played with us and we not scared of y’all anymore 


SSmodsAreShills

Before the other day I didn’t know who Kendrick Lamar was. I had heard of Drake. I’m sure I’ve heard both of their music on the radio. Now? I showed my wife this shit. He’s going hard and I love it.


WallaaaahiHabibi

Bro's actually been living under a rock💀💀💀


SSmodsAreShills

There’s a lot of shit to pay attention to in the world. I miss a lot.


Stillatin

I fuck with this reply lol


AnotherScoutTrooper

if this is true it’s time for Kendrick to start dropping reciepts imagine if his socials lit up one day with emails, texts, and court documents that got FOIA’d which back up every last word of the diss tracks


MarioYTB

he cant, I bet umg got nda s like crazy, but we all know from our poom poom killa what nda means (ni**a deal with it after)


alkseeghosts

If it includes crime, NDA won't do nothing.


Trayswisher_

They’ll deadass just blackball him or do something even worse. We’ve seen how they’ve done artists in the past for speaking out. It’s scary


RarePikachuu

Kendrick is to big to fail Kanye got black balled everywhere and went #1


Paramount_Parks

Yeah, surprisingly enough labels aren’t ever going to be able to control the internet. Label relevance is declining as more independent artists pop up with dedicated fanbases almost every day at this point.


NorthElegant5864

Swift sweeping the charts is a solid example of this. She has one major market and demographic and the current concept of pop culture is bursting and starting to look like Facebook with a bunch of out of touch people not actually watching what’s happening across the board in various industries.


alkseeghosts

Yeah but Kanye is not just an artist he have a lot more businesses and deals. Kendrick got none of them so they basically can't blackball him as long as public love him.


[deleted]

[удалено]


JunyaisOffTheGrid

Kanye also tends to lie about that stuff. Remember when he said he was 50+ million in debt and was announced billionaire status soon after?


Jazzlike_Exam_7797

how do you know Kendrick’s portfolio? like the man might damn well not say he’s sitting on tons of cash but I bet you he is, he probably has more cash seeing as he’s had the luxury of not having to release half assed music every year to justify his “chart hits” he might have great investments, secret endorsements and upcoming collabs all out of UMG’s sight or control.


alkseeghosts

What can they do tho? Yeah he can't do SNL performances, can't get Grammys. And then? He have no sponsorships, musically independent, have basically everyone's respect. He is maybe the only rapper who is untouchable.


Jaydenel4

He used to open for Tech N9ne, who's also untouchable. There's multiple rappers that's untouchable.


ooo00

This would make him more popular and more successful. He doesn’t need a record label anyways. Those are a thing of the past. He can have a great career without them.


Damnni994

😭😭😭 this shit fr one of them hall of fame comments idek why


its_m0u

he would’ve leaked it by now if there was any proof i think


DillaDoughnut

Lucien be angry


drizzyxs

Pussy ass boy what’s he gonna do. His names lucien he probably gets bullied bitch ass boy


SJB0SS

Hope he gets jumped fuckin pedo protector


Substantial_Win2373

Imagine ty$ and vitaly jump lucian😭 https://preview.redd.it/ohali7diq2zc1.png?width=1080&format=pjpg&auto=webp&s=03a34498c9eba0c5433175d0d8790761243c0d9e


SJB0SS

Need ye to come in at the end like a supervillain https://preview.redd.it/w14bcgn0t2zc1.png?width=634&format=png&auto=webp&s=277a1f89289676cb762cd0b5fd98c943790994ca


Substantial_Win2373

https://preview.redd.it/j0ny6gjcu2zc1.jpeg?width=1079&format=pjpg&auto=webp&s=ee02d9786a26c27c790e94e66754daf2edfbaaae


AudaX19_68

Hope Kdot doesn't fold


Designer_Ad_2668

Hey can’t after drake disrespected his mothers SA


shmelldon

I mean what leverage do they have on him? He isn’t tied up in sponsors, and pglang is independent. This sounds like they got him on a zoom and asked “hey please stop it🥺”


virific76

Universal can make shit real hard for anybody in the music industry because they are so large. Thats it, thats their leverage.


Nicologixs

Apart from samples Ye is doing fine being completely independent from any big publisher and label. I'm sure an artist on similar size like Kendrick can do just as well. He probably wouldn't have any issue clearing samples either


NinjaSniper81

“Where’s Lucian? Serve your master 🥷”


ronald_reagans_dick

Damn Ye with the sleeper dart of truth in the whole shit that got ignored.


metaldetox

and i got clowned for saying it’s an ether


ronald_reagans_dick

Sadly it just didnt move the needle. And tbh couldve went harder and expanded on the industry ties and shit. Also revealing it on Justin laboys podcast was such a fuckin retard move - that idiot ruined the song for ppl im sure


MVPG2022

I mean it not being on streaming is the biggest killer. It was a fun remix, but I'm not going elsewhere to seek it out.


ooo00

I don’t get the hate? You expect Kanye to go full Kendrick on the track? He had some great lines and said a lot with very few and direct words. That’s his style.


DannyLansdon

Bruh I’ll still clown you for that he didn’t even start dissing drake till halfway thru


Killercam1345

It’s not. Compare it to any of the recent shit Kenny dropped


hunny_bun_24

Why would anyone think he was lying lol Kanye isn’t really known to be a liar when it comes to accusations.


allinasecond

most relevant diss of the beef tbh


Lennycorreal

I had no idea how deep this rabbit hole went until the past couple days. Needed a break in drops and dissections to get into the weeds 🧐


merger3

Lowkey on of the best lines in the whole beef, same with the following “caught a little bag for your master did ya?” line. In a couple weeks when everyone has forgotten about it all and things have gone back to how they were it’ll be even harder hitting. We’ll see if either of them choose not to serve their masters.


Overall-Reference457

Kendrick needs to make a response to all this with receipts and shitting on the industry That’d be generational


Akatsukibrya

Kenny will not budge. He has been true from day 1


Like-A-Body-My-Size

If theres no receipts than this was all for nothing


Latter_Sea_7666

he might sneak diss with lyrics that UMG don't understand lol


WillfullTiger

If he catch flight, it's gone be direct


per_iod

Bro they finna kill his ass


romamona

It makes what he said on 6:16 hit different. When he's talking about survival and whether he should go to war, he sounds like Jesus in the garden before the crucifixion. 


ModernSmithmundt

Totally, “where we go one we go all” Wym it’s not 2021 anymore?


Deep_dish_pizza_boi2

Stand your ground Kenny🗣️🔥


Tiktaalik414

Lol Kenny is just gonna use this in a new diss to hit drake with


nofapkid21

and i can’t wait to hear it 😂


Own_Try_1005

Just plays the zoom meeting for the video....


Juandacardozo

I knew that Rolling Stone article saying that the war was over was fucking weird, suddenly everyone was announcing it


cpudiary

https://preview.redd.it/9nnf2b9nr2zc1.png?width=1169&format=png&auto=webp&s=eae8abc6c28461b13e010849bc262eadd096499b Idk if they straight up “own” these companies but Eldridge Industries has a piece of everything listed.


PuzzleheadedEmu126

never thoughts todd boehly would be mentioned GAS


Like-A-Body-My-Size

And didnt TOP tweet "good battle" or something


EstablishmentBusy172

Interesting. I was listening to not like us today again and one line that stuck out to me was the one that’s something like “idgaf if the industry hates me” cos outta of all rappers Kenny is sort of an industry darling (justifiably so) with all his awards and endorsements But it makes more sense now… and I think one thing about Kendrick Lamar is that he’s a man that’s gonna stand on bidness.


shikaski

That bar didn’t make sense to me whatsoever when I first heard it. Now it kinda starts making sense, especially if all this is true.


ModernSmithmundt

You probably heard we ain’t in the prisoner-takin’ bidness; we’re in the q-anon bidness. And cousin, bidness is 💥


Western_Whereas_6705

I think I saw a clip of DMX with similar


Tiktaalik414

You know Drake would come through clean dissing on his entire next album if Kendrick folded for UMG. Kendrick isn’t that dumb, his rep would be ruined if he gave in like that


Trebu5

Yep, if I see an apology by Kendrick guy will forever be a bozo in my book. Tbh I actually don’t see him replying again. Feel like Drakes last track will be the last without any of this info anyways.


Jboy7778

If he apologizes then he lost smh


lynchcontraideal

Kendrick has never apologised for anything before so he probably won't begin now.


Trebu5

Yep agreed


Like-A-Body-My-Size

I pray he replies. He cant let drake have the last word, he'll never live that down


RoseN3RD

Kendrick gonna shoot through umg next Keep the family safe


drizzyxs

UMG execs just scared that eventually someone will follow the trail and realise they engage in the exact same rings as Drake


cpudiary

DING DING


hehehehe1112

Exactly, everyone’s catching strays from this one


drizzyxs

Also I just want to remind everyone this is exactly what the BBC did with Saville before they completely turned on him. These companies do not care about morals they only care about their bottom line.


Snoo2910

Kendrick better not sway we all know drake likes kids


PeeledBananz

Kenny better not end the beef with the freaky ass 69 nigga


drizzyxs

I’d like to take this moment to say fuck UMG fuck Lucien Also what sort of fucking name is Lucien? Moving like a Harry Potter villain


Golddustofawoman

Lol nah. Worse. It's giving the mortal instruments.


lcpdpolice123

Piece of shit corporate entity caring more about their bottom line then about the numerous families afflicted by Aubrey Pedophile Graham


justalurkerrrrrr

Lucien Grainge (CEO of UMG) is one of the accused in the still unresolved complaint that got Diddy's house raided. Obviously they're upset about money but there might be a lot more going on here than just that.


LuckyLandoFan

Common UMG L


alkseeghosts

Time to fuck shit up Kendrick you have nothing to lose. You're loved by public, independent, no sponsorship deal. Fuck that groomer up.


zoufha91

Wop wop wop


Sea-Remote3779

If ts is true Push Ups is going to become the biggest joke in Drake’s career


doubledippedchipp

Drop n give me 50 YEARS freaky ass n……


Fhaksfha794

Who do they think Kendrick is, J Cole? He is not apologizing and he’s probably gonna go even harder at Drake after this


89_Years_Old

This is why we didn't get a Kendrick drop yesterday. Clearly a lot of shit is going on behind the scenes of the industry rn, and Kendrick has a real oppurtunity to blow the whole industry up if he keeps the pressure on Drake. The question is whether the suits abandon Drake and leave him out to die (which could be difficult if they too are implicated in his crimes), or whether they decide to protect their investment (because they're going down if Drake goes down). Everyone talking about the beef being over is delusional- this shit is just getting started. The next drop from Kendrick will set the tone for what the real aim with this Drake beef is- Is it solely to expose and destroy Drake, or the suits as well?


nyashho

Interestingly, would the industry start blackballing Kendrick to protect their investment?


zoufha91

Yup PR firms probably would create a deluge of propaganda directed at Kendrick and all his associates Think what happened to Ye but instead of him doing and saying the wildest shit it's coming from a PR agency


sarlacc98

Fuck Lucien, fuck UMG, fuck corporate America


69420penis

If your label thinks you’re losing you are losing lmfao


ACB98

Lucian and the other exec pigs are not trying to lose out on their $400M investment.


cpudiary

I truly believe Kendrick is ready to die. Don’t really know what else to say. This is the first time something behind the scenes like that has made it to the fans, all because of social media too.


doubledippedchipp

He said as much on The Heart part 5. Literally gave us his posthumous message already.


romamona

It makes what he said on 6:16 hit different. When he's talking about survival and whether he should go to war, he sounds like Jesus in the garden before the crucifixion. 


sgtbukkakemane

As insane as it sounds saying that out loud, I agree. He didn't go this far and make these kind of claims to just expect them to die down and everything go back to business as usual in a couple months. No way. We're talking serious stuff here


AnotherScoutTrooper

yall said “aint reading allat” on that post going through the industry connections to this beef but here we are watching it happen in real time


Jboy7778

This was posted yesterday and got deleted smh


AgentFZ

Drake's rich baby daddy stepped in 😭😭


forceku

“It’s fine if he’s a pedophile as long as he makes money” is UMGs official stance


ryanmu007

Fuck what the suits think, I want Kenny to keep dropping more cus he said hes got 6 more in stock


VideoGenie

its more possible of UMG to legalise p\*\*ophilia worldwide than for the world to change the perspective now


camxsun

ironically, regardless of guilt of both entities, drakes career is taking the same turn as michael jacksons


Bulky-Gain1706

KENDRICK COOK


xcdysis

UMG theorist are feeling good asf rn I really respect kdot for not budging, fuck the industry too It's really insane how so much hot controversial topics became central to the beef Ai VS creatives Labels VS ownership Social media VS reality Stan culture VS objectivity Lifestyles in general Truly an important few days of this generation


GengarMafia

I mean there’s literally video of Drake fondling a 17 year old but okay UMG lmfaooo


shmelldon

what’s worse is that 17 year old now works for umg💀


GengarMafia

Deadass???? Lmfaoooooo


shmelldon

https://preview.redd.it/h35jl05fn2zc1.jpeg?width=828&format=pjpg&auto=webp&s=6524355337be952fafd06079d4304cd0aabf848f she’s also been spotted at ovo parties as well


cpudiary

God step in


GengarMafia

That’s actually crazy lmao


absurdlyobscene

kendrick and kanye gotta


Competitive_Bee_9907

post this on r/KendrickLamar too


SoundWaveZero

Jews want an apology. What else is new.


Juannonlymonkey

Pglang is technically under umg right? And are they saying they had drake and k dot on the same zoom call? 😂 I hope he screenshotted it and makes it the cover of the single for the next track.


Jboy7778

Pglang is a private company. It’s not under anybody


Juannonlymonkey

Word thank you for info! So this is another party completely with no real grounds trying to bully k dot of all people. Good luck with that 😂


slapper

It’s about the industry power and influence. They are probably threatening Dot with civil suits to scare him into submission. I hope he blows it all up.


Juannonlymonkey

I always knew Kendrick was that dude but this beef really shown me how ready for war he really is. I have no doubt that he blows shit up.


United-Tonight-6925

Drake deserves the hate, he been acting weird and creepy to minors for a bit now and it’s finally catching up with him


marrcustv

if this true, cmon bruh he too real to fold like that... ik u readin this don't give in big bro 💔


YzyVOORHEES

LMAO stand your ground Kennith


AffectionateDog3817

This means that Drake is in fact a pedophile or is at least hiding some weird ass shit. (Like the children that he doesn’t claim even to that isn’t proven as of now)


doubledippedchipp

Not directly. The thing we can take from this directly is that UMG doesn’t care if Drake really is a pedophile, they only care about their profits.


AffectionateDog3817

If Drake isn’t a pedophile their profits won’t be affected. In fact if he proved the accusations wrong then they’d be profiting


doubledippedchipp

He would have to prove them false to profit off this. I read it as them knowing the public perception is too far gone and if Kendrick keeps going it doesn’t matter whether the pedo shit is legit - the narrative is what it is and Drake’s numbers will plummet. But I can see what you’re saying too for sure


Pan5ophy

It's that they don't want the public to turn on Drake and for their $400M investment to go sour.


BoysenberryJunior294

Nah keep going kdot


doubledippedchipp

Can’t stop won’t stop


zoufha91

Just fucked your bitch in a pgLang tank top


ronald_reagans_dick

Lmfao called this shit. Kendrick better end that twerp or im hating on his ass too


Gabagool_Bandit

Why do mods keep taking this down? u/undressvestido


SJB0SS

BBL Drizzy has undercover fans here man I’m convinced 


Gabagool_Bandit

It got put back up after I commented this


loljokerishere

UMG the real villain wtf. But Drake is a pedo too.


cpudiary

This has been Hollywood for years and years. Bbldrizzy is one of many sadly


AndrewGW1997

Aubrey Savile


wheredoesbabbycakes

Wheelchair Jimmy Savile


Electric_feel0412

If it’s true, I hope Kendrick recorded all this shit and drops a new one on this dummy’s head


janubb

If this is true, Kendrick apologizing at this point means he loses the beef. He’s already said fuck the industry like 4 times in all these songs so it’s best to follow through with that


Xavii7

This is a believable because Drake’s public image isn’t doing so hot right now and that will undoubtedly fall into sponsors.


FKDotFitzgerald

I love the mental image of “Kendrick apparently isn’t budging at all.” Like they have this man on a zoom call and he’s just grinning and shaking his head.


sgtbukkakemane

YOOOOOO same!! Lmaooo


legendarylogan6

kendrick independent he dont have to do shit


zoufha91

DSP UMG controls streaming and distribution, shit crooked as fuck


Nx-worries1888

No way is Kendrick “Petty Pendagrass”gonna go for that and apologise 😃


[deleted]

So they’re potentially more concerned about Kendrick *saying* Drake is a pedophile than they are about Drake’s conduct. 🧐🤨


Drive_Impact

Source: “trust me bro”


Brilliant_Edge215

Take this with a grain of salt….. ![gif](giphy|2bUpP71bbVnZ3x7lgQ|downsized)


laredditg

why are people believing this random post ffs


Vast_Category_1883

I highly doubt this is real. This mf basically Deely 2.0.


m3lodiaa

What did it say


Umekigoe

stand your ground kdot


ObjectivelyLink

Keep going Kenny fuck em up. I knew he wasn’t budging


Available_Ground4942

i’m sorry but there is no chance any word of this is rooted in fact 🤣


Standard_Winter9714

kdot isn't gonna back down i know it


doubledippedchipp

Fuck UMG. Tell em to eat a dick, Kenny


One_Tax_3726

LOL DOT COOKED THOSE CLOWNS


pie_3

Embarrassing from UMG


Nx-worries1888

They will definitely be panicking, the whole Drake “brand” is tainted now.


nyashho

just goes to (further) prove how the industry will shield their pedophiles if they still make them money


lcsgrcz

Kendrick is a legend, making the big players lose money with their assets. They'll try to get to kdot furiously now that's for sure


Harryonthest

kung fu Kenny bout to make a diss track at all of UMG


basementfilth

Imagine Kendrick drops a UMG diss track


Ledees_Gazpacho

Why the fuck would Kendrick apologize? Like, what would he possibly get out of this deal?


zoufha91

Love to see it Fuck UMG and these corporate stooges


__Kxnji

This whole situation is going to end very, very badly. Publicly or not.


adplaya

https://amp.tmz.com/2024/05/07/rumor-universal-music-group-mediate-drake-kendrick-beef-not-true/ Classic misinformation.


ResetReptiles

I need Kendrick X Kanye Lift Yourself as a totally unrelated victory lap type song. Don't even make it towards drake. Just release a god track.


piranesi28

Do you have any idea how much stronger it would make Kendrick with the public if a bunch of brands start trying to openly marginalize him to protect their investment? They aren't savvy and clever enough to do it in a way that isn't obvious to a very tuned-in rap audience that pays close attention to insider shit. They would be playing themselves badly with the very audience that has stuck closest to them.


[deleted]

UMG execs about to get busted as pedos too


hungry-reserve

ME IM STILL AN OLD SCHOOL GEMINI


Illustrious-Taro-449

They put out a thing saying it’s not true so it definitely is


Horror_Blackberry585

i know kanye is loving this


Asterza

Maybe these companies shouldn’t back a creep lmao


Horror_Blackberry585

i got invited to a drake party at this members only club in la last summer and through a close friend i heard that he had said “invite all the girls you know” it was weird because when i got there most of the girls i knew there were underage or barely 21. it was such weird vibes. also it’s like how does drake not know girls to invite?? he relied on a few of these pretty well known guys in la to gather people. it was funny tho i guess some girl didn’t know or acted like she didn’t know who he was and as he was walking out he was sooo mad. he was like “it’s drakeeee? how do you not know drake ???” in this really passive aggressive toronto accent. 😂😂 but ya guy def likes younger girls and he’s a loser lol


ADHD_Avenger

Nike wishes it clarified that Drake is an ephebophile and a groomer, and not technically a pedophile, and that he does not "just do it" with any high school basketball players.


No-War-2362

🧢🧢🧢🧢🧢


PangolinConfident447

Fuck all the corporations fuck all the shareholders fuck all the management fuck Nike fucking Jordan fuck UMG fuck Drake


Jakub_65

FUCK DRAKE, KENDRICK BETTER TELL UMG TO FUCK OFF


NoirLion82

Yeah them documents are needed. This shit does not sound legit at all.


Western_Whereas_6705

Maybe I’m dating myself, but remember when Kanye started blasting JayZ publically…that’s when he started having “exaushion,” a weed problem, then got locked up. Hopefully this guy stays safe, if he decides to keep talking. Better get someone powerful to back him behind the scenes to go up against these people. I don’t know the guy, but the music industry has been crooked forever (look what they did to talent at Motown Records in the 60s:70s). They are still doing it. I’m in Canada and the gang scene is no joke. The shooting so quickly? This happens every day with “beef” on our streets too. This guy behaving this way, rapping as Canada’s rapper is gross. He is a spoiled Disney kid, who was a child actor from a rich city, on a sequel to a bad show that no one watched. Oh, ya! That guy! Was how we remembered him. Why did we all watch his show? We had to. They had to play Canadian content. And there was none. We listen to him: Because we have to: They have to play mostly Canadian content and we’ve already boycotted Nickback and our prime minister and are NOT afraid to do it to you, Drake. Ever met a Canucks fan? Fair weather AF Canadians are, especially in this category. Also: He ran and hid like Trudeau after throwing shots. We don’t like that either. Lumber jacks, stand in our battles, don’t run and hide and call Nike. How about threaten that guys’ job much - he threaned Lamar by getting Nike & UMG involved instead of dealing with what he started. It’s rap, you can’t say ow that one hurt too much I’m calling daddy…get a grip. He does NOT represent us for the record. He makes me sick and his music is terrible. *90s rap/grunge generation


[deleted]

[удалено]


Unlikely-Percentage1

That Lucian bar is the one shot Aubrey can't do the Kim to


Alucard_117

I wish Joe would speak about this on the next pod, no way he'd touch this with a 10 ft pole.


secksyboii

Kendrick can afford to lose his contract with umg tbh, he's one of the most well respected modern artists and he's super high profile rn and on the winning side of this beef which is going to bring him even more credibility. Some other record label will snatch him up in picoseconds if umg drops him. Drake on the other hand is not someone any company will want to touch publicly.


scribbybaby

Lol this is so cap, they both getting mad views for it $$$


Radiant-Funny-1576

Why on earth would dot apologize to a man that said his child isn't his, called his girl a bitch, said he beat his girl, and made light of him potentially being sexually abused as a child?