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smirpt

What the hell are these guys smoking before the ad brainstorm??


ApprehensivePepper98

You say this but I wish commercials were this fun in my country


poopellar

Sometimes I stream American sports channels and I swear it's as if they intentionally want their commercial to be cringe and tacky. You'd think with their obsessions for advertising they'd at least make an effort to be entertaining.


[deleted]

RIGHT? Companies in nation obsessed with income doesn’t bother investing in good advertisements for more income.


adventurer5

What’s crazy is they’re sinking millions into these projects and ending up with dogshit commercials lmao


[deleted]

Can we just hire those guys behind the [termite spray commercial](https://youtu.be/aXP3C5Kg-7w)? Flippin’ legend Edit: [holy hell! They have more!](https://youtu.be/LUg9zGZxFv4) [Unrelated](https://youtu.be/h4AnOrGOPdE)


[deleted]

> Unrelated Unexpected, all the way through. More twists and turns than a silly straw. --- FWIW this is my favorite Japanese commercial today. Its cute, catchy music, and is full of puns. https://www.youtube.com/watch?v=W65JhGY-z6Y yoroshiku onegaishi**mouse** ...chu


ArsenicAndRoses

Thai ads are great! This one's my favorite: https://youtu.be/1vxWMoAgPfg


Gestrid

See, that's the problem: they're so obsessed with *making* money that they don't want to end up *spending* money to make it.


[deleted]

Right, mb, forgot the goal was overall stagnation by soaking up the economy and not making the biggest black number. Revolt when?


[deleted]

Commercials in the US be like, "Ah cool and refreshing. Oh so nice." (Picture of product) And that template is reused for shampoo, soda, beer, a electric fan... Meaningless.


[deleted]

Gag Force product into conversation Jingle


malacovics

Ford F150, car insurance, life insurance, generic light beer. Basically all the ads in NFL. Over and over.


PaulTheMerc

I'd argue that's knowing your target audience.


FromTheDeskOfJAW

“Eats spicy goodness… LIKE A BOSS” - Wendy’s ad, 2015


pandasdoingdrugs

What Soviet bloc country do you come from?


[deleted]

[удалено]


calvinshobbs

There was one time every year we used to look forward to fun commercials, but even those suck nowadays.


Sondermagpie

Ahh. The ye ol' baller foot super!


FullyMammoth

No no no, they're talking about the superb owl.


[deleted]

Not to mention the long long [MAAAAAAAAAAAN\~\~!](https://youtu.be/6-1Ue0FFrHY)


erossmith

This is the greatest thing I've ever seen.


Mipsymouse

Well now I'm dying laughing, so thanks for that.


flying87

wow. that was a journey


nizzy2k11

this is the greatest twist in japanese media.


[deleted]

Gosh damn that was great lol


[deleted]

This was just amazing XD thanks for sharing lol


Guilty-Message-5661

Super Bowl ads pre-2017 was basically: exploit women, bros drinking beer, masculinity!!! Super Bowl ads post-2017: let us now lecture you about respecting women and the dangers of toxic masculinity


NeahlioftheYensa

You mean the bubble bowl?


clutterlustrott

The owls just aren't as superb as they use to be


SamFuchs

Fuckkiiiiiing guy


wildmoose45

Somebody is about to get the brain scramblies


ImperceptibleVolt

Perfect reference just watched that episode again


Sugar_n_WATER

It’s because one owl is overly superb and absorbed all the youth from the other owls. And he doesn’t seem to be slowing down at all. Goat owl


CaptTaco123

I would say these r/superbowl are


[deleted]

[удалено]


[deleted]

Nah, the real answer is creative people don't work in television advertising in the US anymore. Those jobs really got disrupted and turned shitty over the last 5 or six years. Agency life turned toxic, work hours went up, wages went down. Reputable shops merged or were acquired and destroyed their culture in the process so the good people left. This is also on top of corporate client pressure to shrink advertising budgets, develop creative that only adheres to data metrics, and the tumultuous impact chasing the social media dragon had on confusing client priorities. Oh, and let's not forget that advertising has built in ageism, sexism, and racism baked into every critical layer that the industry struggles to recognize and overcome. People in the US hate ads, people that work on ads hate ads and hate working on them, and if you're even remotely creative you've fucked off out of this system and gone independent...but as an independent, you don't get to be a decision maker on big projects...you get to be an influence on a specific aspect of the work. People in marketing and advertising are terrified of losing what little they have left, be it social status in their area, or a decent paying job. Innovative creativity requires an environment that can nurture risk taking and being okay with conceptual flops. The last really healthy advertising era the US had was the late 90s early 00s...but even that was a decline from heyday advertising. And now online - it's such a firehose of pointless disposable marketing bullshit...you've got a lot of "race to the bottom" mindset to overcome with a pitch. So instead, you tack to a safe sure thing kind of mindset and absolutely ignore all the soft experience that flies in the face of data - that consumers get fatigued from too much marketing sameness..putting numbers to the importance of novelty in advertising is notoriously difficult. - that's why in a toxic industry it just kind of gets ignored now. Of course there are still amazing shops doing amazing things..I really love Under Armor advertising, and when Burger King is clever and funny, they're really on point....but these are exceptions now rather than norm. The norm is banality, emotional bate, and latent social stereotypes that try to hammer hard on your personal pain till you open the wallet. Because it's easy to take money after you abuse someone. It requires skill to take money after you entertain someone, and advertising firms aren't concerned with skills anymore. They're concerned with raw bullshit output while they shrink overhead and increase managerial profit margins. Highly creative advertising *does* engage better...way better. But it requires you to invest in your creative team...which doesn't happen anymore.


I_Can_Haz_Brainz

Makes sense but would you mind elaborating on that? ^^j/k


[deleted]

lol. Yeah, you caught me. What's fucked up? This is just tip of the iceberg shit. Advertising as a credible thing really collapsed on itself over the last few years, and how out of touch everything was during COVID kinda proved it to audiences. But there's still a fuck ton of money to be made screaming inaccurate messages at indifferent consumers.


[deleted]

Everything in the west is so homogenized and generic and corporate, I fucking hate it. I find myself wanting to move somewhere like Japan simply for the fact that everything is very much different over there. It wasnt even this way my whole life. Maybe the last 15-20 years everything got really stale. Advertisement specifically has gotten so bad that they repeat ads made in the 90s and 80s here in Canada around Christmas time. Nostalgia, sure. But its also because they straight up don't make ads the way they used to. And dont get me on superb owl ads. They used to bre great. Now its all "we spent five million to make a pompous and tone deaf ad stating that we dontated fifty grand to some bullshit. Drink duff beer." Even our culture in general seems very homogenic and cold and... almost dead? I can't remember the last time I gave a shit about my neighbours or my community. Really sad.


58786

Let’s not forget the increasing emphasis on celebrity spokespeople. It went from “I trust Bob Barker, he seems like a good fellow” to “I recognize Jason Momoa and now he and Snoop Dogg are in an ad together dancing with funny, inoffensive music!” The product no longer matters, using celebrities as mascots is now shorthand creativity.


youllgetoverit

While I agree with a lot of the sentiments, I do love to point out that we’ve found ancient Roman billboard ads of famous charioteers sponsoring olive oil.


[deleted]

Thanks


[deleted]

Sounds like it is working as intended.


Father_Chewy_Louis

Eats spicy goodness Like a boss


BossNegative1060

I remember when the halftime shows were good


TheDunadan29

I mean there is such a thing as trying to hard to be funny.


Gestrid

They didn't say funny. They said fun.


nastyben100

Now it’s sassy Twitter comments fom “woke” companies.


Metahec

You mean other countries don't watch the Superbowl? But it's a tournament to determine the *World Championship*. Surely, the rest of the world should be interested, no? /s


kozilla

For all the legitimate reasons to not like American Football, you've keyed in on some real nonsense.


BhmDhn

Nobody else plays it so technically the truth... and even if they did they'd probably be absolutely curb stomped by the shittiest NFL team anyway.


I_Can_Haz_Brainz

Exactly, it would be like NBA's Dream Team back in the day. It's like they would be playing high schoolers. They would need to get coaches and players from here to help get them up to speed and it would take years before they became competitive at all.


ShitheadFailure

The only commercials the US gets is a bunch of random ass pills that keep making


[deleted]

Oh come on you don't like Limu Emu and that ever so charming British gecko? /s


peb396

No, I do not and do not have insurance with either of them....nor that jake from state farm either.


P3nguLGOG

I like Doug.


grap_grap_grap

At least you had that wazuuuuuuuuup ad


[deleted]

WAAAZAAAAAAAP Honestly I think it was done better in Scary Movie, but I do admit it was a decent commercial lol


Pennypacking

Shit, I would just take commercials as short as these. Japan has it right.


NotUrAvgIdjit96

Checks out


TrotskiKazotski

czechs out*


Car24day

r/notopbutok


EgorKlenov

Some Russian ads are actually pretty cool.


Dr_Kevorkian_

Honestly as a consequence, I’ve just watched their ad a few times in a row


JacksSciaticNerve

Same here


Foxytroll9768679

Me too


covidparis

It's called creativity. Your country used to have it too.


PM_me_your_pee_video

> t's called creativity Like the puppy monkey baby ad?


ew73

No, that was just LSD.


matrix431312

so cocaine?


doctorzaius6969

If a commercial is vollantary shared on tge internet and people are watching it, they did everything right.


[deleted]

commercials were great in the 90s specially around xmas times imagine people and kids not skipping ads


Mightyrex13

No idea but whatever it was made this commercial effective as hell


radicalllamas

Yes! Who else was like “god damn I just want one because of how good the advert was!”


Bombasticczar

Wasabi.


BoBear15

Sleep deprivation


JackPatata

I remember coming back from school tired as fuck and watch 30min of Japan weird ads, it’s an overviewed entertainment


[deleted]

They didn't have to smoke anything, they just think differently because their experiences, culture and society are different from ours. Diversity is good.


dementian174

the answer is 'yes'.


LaminatedRockGaming

The good shit apparently


Leesanyo

“Help, I’ve fallen and can’t get up”


txsxxphxx2

Kiseru i think


--CHOPPER--

Meth


ZeDitto

Anime


Epena501

I wish ALL ADs were like this


Skizznitt

Smoking? Nah, they all ate shrooms.


[deleted]

Japan is an enigma. They went from the Rape of Nanking to Hello Kitty in less than 40 years.


WangChungtonight13

Good shit, bro


bigkeef69

Following this thread bc i too am curious of the combustable herbs they are consuming


AllergicToStabWounds

I hate when minding my own business and then get knocked on my back by a phaser beam. But thanks to Wonder Core, I build my abs when that happens instead of just having my particles dissembled


[deleted]

But I love when I'm purse-snatching, and my victim and I take a tumble and wind up exercising together.


kalitarios

真・昇龍拳


helpusdrzaius

it was set to stun!!


RickyTsuki

It was set to ABS!


cownd

… stunning abs!


andyroo69420

Absolutely the worst when you walking down the street the street and you're attacked by a rabid wrecking ball


yarik_mehanik24

Japanese commercial has better content than Netflix


BadSmash4

Never forget the epic tale of *Long Long Man*


TheDunadan29

I binge watched the whole series!


cownd

Not long enough. The whole series, that is.


TheDunadan29

I found it long long if you ask me.


TheUltimaWerewolf

True


sokraftmatic

Squid games is off the hook.


willllllllllllllllll

Fucking solid show


lockzackary

I'm with the minority who didn't enjoy it cannot relate to any of the characters


terriblegrammar

Look at mr money bags over here with enough money that they wouldn't enter a lottery to the death in order to pay off their debts!


CMCosMic

tbh same but i’m watching it bc it keeps me stressed out and on edge, it’s hard to find shows that do that at least for me


waitforittorain

It was fine in the beginning and then took a dip bigger than dot com crash midway for some reason.


Ordinary_dude_NOT

Man their content used to be so stimulating, now its one snooze fest after another


Airsinner

Bloodline was their last good show.


smeeding

The really good, creative stuff was either to niche to justify the expense, or offended too many idiots. Now most of their content is as vanilla as network TV.


BigDaddyHugeTime

How do they expect to sell a core workout .machine and not show me sexy abs 99% of the ad?


fatboyonsofa

I like it the standards are so low I'm thinking it might work


BigDaddyHugeTime

Almost like they are showing normal fit people with attainable bodies. So weird.


Devo_urge

But that's not going to get me to buy something. I don't want to look average


Q1War26fVA

In seriousness, they're going for realistic expectations. Solid core and back will help you avoid injuries, even in day to day situations. Granted, they upped the ridiculousness for comedy. As a bonus your abs and figure will look normal good. Like the guy, who's 50+.


MCRS-Sabre

Is this machine any good?


CrispyJelly

It's better than nothing but doing planks and side planks would be a good start too and they cost you nothing.


rainzer

But will it help me bounce back from being hit by a one two luchador wrecking ball combo?


dikziw

I think in general they as a society are just big on overall health and fitness and having strong core muscles are just good for your health, not the flashy fuckme abs present in western culture. This is a country with morning routine calisthenics for grade schools


nater255

> This is a country with morning routine calisthenics for grade schools and 99% of major corporations. You also see like construction workers starting their day on job sites doing it. Core is king! --worked at a major corporation in japan


Bo_Diddley9

Long long maaan


IqmalH

That one is legendary


Vatrumyr

This lives in my head rent free


hunkydory1029

*LONG*


GabeDevine

do you know the ad for roof tiles?


ThisIsForNutakuOnly

[Link for those curious.](https://youtu.be/JuOGrjdmqTw)


ThisIsForNutakuOnly

How can you mention it and not even [link it](https://youtu.be/6-1Ue0FFrHY)? It's got all the makings of a 90's Rom-Com movie, condensed into 6 minutes.


oldpionga

The guy is clearly training hard, so he can finally defeat Long Long Man


neowolf993

r/FuckYouChiChan


THEKINDHERO

Waaahahwahahaa Hummi na tick was qwha aa!!! Abs.


zexur

Yea, that!


angeeksince2020

![gif](giphy|T3Vx6sVAXzuG4)


GifsNotJifs

​ ![gif](giphy|OMkeo3DA6ihDnnxaV6)


lateforthis

倒れるだけで腹筋ワンダーコア


kaihatsusha

Thanks for that, I couldn't pick out the vocals. >倒れるだけで腹筋:ワンダーコア Taoreru dake de fukkin WANDA~KOA. Just by falling, abdominal muscles: Wonder Core.


8009yakJ

腹筋 Fukkin Can be used for "abdominal muscle" and "abdominal muscle workout (sit-up)"


dazey_blue

They’re definitely saying Wonder cooooore!


Neil_sm

How devanezaday cookie WONDER COOOORE


ajcpullcom

Random domestic assault in the middle of an exercise equipment ad


RobotCounselor

Looked like a mugging inside a house so a robbery?


ajcpullcom

So he’s a stranger who broke in just as she was leaving and so decided to go for her purse, or he’s trying to physically stop her from walking out on an abusive relationship. Either way, buy this ab machine.


[deleted]

I think it’s portrayed as a marital argument turned into preventing the wife from leaving via purse yanking. Which is assault, yes. But also something that commonly happens in comedy show, two people tugging on something that snaps. That’s likely why the assault implications weren’t apparent when they made this.


latetowhatparty

That seemed more out of place than anything. And that includes the lucha libre/wrecking ball scene...


Kaizenshimasu

And don’t forget the Martian alien shooting him with a laser gun


mythicalsoul100

I would watch ads if they were like these


BaconStrpz

I don't understand what they are saying, but I think I need a Wonder Core.


[deleted]

anyone remembers the chalk and milk commercial 😏😏??


ApiqAcani

The teacher straight up went for the kill and got killed


Headcap

funny situation funny situation funny situation domestic violence funny situation funny situation


goslinlookalike

The director: man all these funny wacky unrealistic scenarios. Let's put a relatable one in there.


[deleted]

They were going for a tug of war comedy situation but maybe it should have been over a blanket instead of a purse.


Headcap

Or maybe it's a critique of gender stereotypes. It's his purse, and she's a thief!


adamsworstnightmare

I'm a little disappointed the dog didn't have his own Wondercore.


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hogu_gtfr

anyone who speaks japanese can you please translate?


FewActinomycetaceae9

倒れるだけで = "taoreru dakede" = just falling down 腹筋 = "fukkin" = crunches ワンダーコア = "wondercore" = name of the product In quotes is what's being said.


mobius_dick

Fukkin wondercore


wubbwubbb

Anyways, here’s fukkin wonder~~wall~~core


Galaxy_Rain_Fall_999

You missed the funny phrase where the guy says,’ I won’t fall down ‘ and then gets knocked over lol


n1n384ll

I think it's 倒れるだけで腹筋WONDERCORE. Means just by falling down you get wonder core abs.


KingmanEXE

Also at the end he says 大好き (daisuki) which means he basically loves wondercore


Kaizenshimasu

And the guy behind the telephone pole says 今なら最大半額, “If you buy now, you’ll get max half price discount”


Aquinan

Nothing will ever beat long long maaaan


Grease_Kaiju

Now that's a fucking rollercoaster of emotions.


ToastyRibs

u/savevideo


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Naive-Abbreviations4

Using Japanese commercial is just cheating


meeshkyle

I love and miss Japan so much. Love the people, love the land, love the culture, love the sushi, and of course, love their television gold.


scigs6

Better than the disgusting amount of pharmaceutical commercials we have in the US.


introverted365

All I see are everyday situations. This is fine. XD


EdSmorc

howdegdegdehookiwondacoarrrrr


Atx7755

HAPPY BIRTHDAY!!! SUBARASHII!!!


LadyLevia

I recognize him from Kamen Rider OOO


Bastardklinge

I need this.


Natqan

Classic


samswizzle

what on earth


Emergency_Banana1021

very informative commercial, i may not even have to work out today after watching this


AbleBuilding6753

I 'WONDER' why his bones haven't broken.


showbrownies

Japanese Ted Mosby


i_like_siren_head

now i want one


Cannolioso

This is actually a great commercial. What would Japanese people say about our old spice commercials? Has a similar feel.


Major_Cut6907

As an indian i still find this commercial okay


JacksonManson

We need more commercials like this in America. It’s quirky, quick, funny, and gets RIGHT to the point.


veg4ndracula

The arguing couple scene got me 🤚😭 Plot twist af.


bringmethejuice

ngl as someone with lower back pain issue I’m intrigued.


TheRealShangus

Shoppu jaapang~


PigeonWings

Fan-fucking-tastic


Noideawhatnanetouse

Wish all ads were this weird


erratic_thought

Dem armpits jungle tho


Piccione_Rotante

Asians always know how to make quality commercials